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Director, Paid Social
Dysrupt is a performance marketing agency specializing in turning signal into scale through disciplined media buying, data-driven experimentation, and creative that is designed to perform. With deep expertise across digital, Dysrupt helps brands acquire customers efficiently while building durable demand. Born from social and built for growth, Dysrupt partners with ambitious teams to drive measurable results at every stage of the funnel.
Dysrupt is looking for a Director, Paid Social that is just as passionate as we are. This person would be the leading driver on a cross-vertical book of business, focused on performance marketing, developing client and platform relationships, and isn't afraid to be constantly innovating.
If you answered "Yes" to these questions, we would love to have a conversation!
Ideal Candidate
The ideal candidate comes from a strong Performance Marketing background, has developed themselves as a trusted advisor to partners, and thrives in a fast paced environment. This person will lead strategy formulation across the department, build products & processes for client deliverables & media optimization, develop and lead a world-class team, build long term strategic client partnerships, and grow our clients' business.
Responsibilities
Uphold dysrupt's commitment to providing best-in-class social & digital marketing services. You will report directly into the founders of dysrupt, overseeing a 3-4 client book of business. Act as a key business stakeholder and leader for our clients, driving accountability to business results, and enrolling internal resources at dysrupt to drive success with the clients. Strategy, Planning, Execution, and Analysis of paid media across multiple digital channels (primary focus on Facebook/Instagram). We always look to be strategic partners and our client's challenges become our challenges. The Director, Paid Social will develop and deliver senior-level strategy to VP or C-level clients, leveraging dysrupt's internal insights as well as external industry information. Eat, breathe, and sleep today's digital & mobile consumer experience Guide and contribute in the development of Creative ideas and deliverables Be the Subject Matter Expert (SME) in all things Paid Media and Measurement across social, digital, and the broader marketing mix, in order to provide guidance to our clients on the proper KPIs for any given initiative. Identify and help sell-through incremental campaign opportunities to clients, that help them achieve the most efficient returns & results on their overall marketing dollars. Contribute to the continued growth and stability of dysrupt, by being empowered to make decisions that are best for the company both today and tomorrow. Determine the priorities and focus areas of the client's you support, and present those to the senior leadership team during quarterly account reviews. Responsible for reporting weekly and monthly business forecasts to leadership with accuracy.
Minimum Qualifications
7+ years of experience running performance marketing on Facebook/Instagram along with any of the following digital ad buying/biddable platforms: Google Search, TikTok, Snapchat, YouTube, Twitter, Quora, and/or Spotify Proven experience managing and leading a team of account managers. Advanced written and presentation communication skills A proven understanding and expertise in brand strategy, as well as the social/digital space and how it integrates with the wider marketing mix for Fortune 500 size brands Strategic and practical understanding of digital and social-specific media planning & buying, along with the proper metrics of success and measurement opportunities Highly customer-centric and proficient in communicating with individuals across all levels in an organization. Excel in problem solving and have strong analytical skills. Incredibly resourceful, entrepreneurial & driven, and can set strategic vision and operational excellence. Top-notch social and communication skills to deliver impeccable strategic social counsel A high level of positivity, upbeat demeanor, and warm personality that contributes to an ever evolving and strong company culture!
Our Publicis Groupe motto "Viva La Diffrence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation Range: $122,000.00 - $185,000.00 annually This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.