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Associate category manager • new haven ct
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Associate Brand Manager, Women's Systems
Edgewell is not just a company but a vibrant global community of 6,800 visionaries, doers, and makers. Our family of over 25 personal care brands serves people in more than 50 countries. We are dedicated to infusing joyfulness into every aspect of our work. Our fundamental value of People First guides us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.
This role is hybrid out of our Shelton, CT office or our NYC office.
Position Summary : The Associate Brand Manager Womens Shave will be an integral member of the US Shave Brand Marketing team to help develop and drive the analytics, strategy, positioning, and communication in support of building strong brands for our consumers and retailers. This role will assist in the planning, development, and implementation of all strategic and tactical brand activities to enhance the growth and profitability of the brand. Primary responsibilities will include supporting the Brand Manager to monitor and assess the brand in market, develop, recommend and lead the execution of marketing plans, and manage the effective deployment of the marketing budget. Responsibilities will also include forecasting, business analytics, project management of activations / customer projects / e-retail / new items, and monthly brand / competitive / budget reporting.
Accountabilities
Analytics
- Closely monitor and analyze sales volumes, market share trends, and competitive activity; manage SKU level forecasting, volume bridges and ship / share model to drive forecast accuracy.
- Measure and evaluate marketing activities to determine ROI and effectiveness of activity; identify key issues impacting brand volume performance and recommend potential solutions.
- Initiate market research projects to deliver powerful consumer and customer insights as the basis for long-term brand growth; develop these insights into achievable plans.
- Identify and apply key consumer insights to support business opportunities and anticipate competitive response to brand actions and effectively analyze point of sale, household panel, and syndicated data to identify business issues, opportunities, and trends.
Consumer Activation
Strategic Brand Planning and Business Management
Key Competencies
Skills and Personality Traits
Required Education, Skills and Experience
Desirable Education, Skills and Experience
The salary range for this position is $96,000 - $130,000. Actual base salary offered to a candidate may vary based upon factors including, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location. In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance.
Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that's open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.