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Associate product manager • columbia mo
Product Marketing Manager
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Product Marketing Manager
role at
Veterans United Home Loans
As a Product Marketing Manager, you will translate data and insights into strategies that enhance our realty products and customer experience. You will analyze how homebuyers and sellers engage with our products, identify opportunities for improvement, and collaborate across teams to guide product roadmap decisions. In this role, you will use a blend of analytical thinking, curiosity, and business acumen to connect user behavior to company goals and strengthen the value we deliver to our customers.
Responsibilities
Monitor user data to measure product performance and conversion, identifying opportunities to improve engagement and align with enterprise goals and strategies.
Partner with data analysts to create and analyze reports that highlight product usage trends, customer behavior, and areas for growth.
Leverage performance and conversion data to inform and influence product and enterprise level strategies.
Collaborate with product teams to brainstorm and evaluate A / B tests for product feature rollouts and iterations.
Create alerts to notify stakeholders of workflow issues or conversion drops, ensuring timely awareness and resolution.
Actively contribute to making the team and culture stronger by assisting with other duties as needed, excluding licensed activity.
We’re looking for someone who can be passionate about their job and have fun doing it, who will deliver results with integrity, and who enjoys finding ways to enhance the lives of others every day.
Qualifications
Exemplary customer service skills
Excel in a fast-paced, results-oriented environment
Thrive in a highly cooperative work setting
Excellent troubleshooting capabilities
Aptitude to learn new technology
Strong written and verbal communication skills
Strong analytical background
Curious, empathetic, and collaborative mindset
Proficient with analytical tools such as Tableau, FullStory, and Google Analytics
Proficient in basic computer technologies, appropriate for an internet-based company
Regular and predictable attendance
Veterans United Home Loans and its affiliates are Equal Opportunity Employers that consider all qualified applicants regardless of race, color, religion, sex (including pregnancy, transgender status, and sexual orientation), national origin, age (40 or older), disability or genetic information.
Additional information
Seniority level : Entry level
Employment type : Full-time
Job function : Marketing and Sales
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