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Director of Integrated Content Marketing

Director of Integrated Content Marketing

Cooley LLPPalo Alto, CA, United States
[job_card.full_time]
Director of Integrated Content Marketing.Cooley is seeking a Director of Integrated Content Marketing to join the Marketing and Business Development team. The Director of Integrated Content Marketin...[show_more][last_updated.last_updated_variable_hours]
Content Writer I

Content Writer I

Intelliswift Software IncPalo Alto, CA, United States
[job_card.full_time]
Job ID : 21-12062 Job Description : .Create compelling and accurate responses for customer RFPs, RFIs, and other formal product functionality assessments, as well as creative responses such as informa...[show_more][last_updated.last_updated_variable_days]
Content Creator

Content Creator

PikaPalo Alto, CA, United States
[job_card.full_time]
About the Role We just launched.With just a selfie + prompt, you can instantly create stunning, realistic videos.You can download the Pika - Social AI Video app here. UGC content creators and artist...[show_more][last_updated.last_updated_30]
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Director, Digital & Content

Director, Digital & Content

SandiskMilpitas, CA, US
[job_card.full_time]
Sandisk understands how people and businesses consume data and we relentlessly innovate to deliver solutions that enable today’s needs and tomorrow’s next big ideas.With a rich history ...[show_more][last_updated.last_updated_variable_days]
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Marketing Manager

Marketing Manager

PhihongFremont, CA, United States
[job_card.full_time]
Marketing Manager or Marketing Director (DOE).Develop and implement the B2B marketing and communication strategy for Phihong on a global level. Analyze marketing data to identify key insights, marke...[show_more][last_updated.last_updated_variable_days]
Marketing Coordinator

Marketing Coordinator

PHIHONG USAFremont, CA, US
[job_card.full_time]
Phihong USA is looking for a Marketing Assistant to assist the sales and marketing team.The ideal candidate will be a hard-working, creative professional able to undertake a variety of projects and...[show_more][last_updated.last_updated_30]
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Marketing Manager

Marketing Manager

Anthoor Law Group, A Professional CorporationFremont, CA, US
[job_card.full_time]
The Marketing Manager is responsible for leading, coordinating, and optimizing all components of Anthoor Law Group’s marketing. This role serves as the central operator, ensuring that all mark...[show_more][last_updated.last_updated_30]
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Marketing Copywriter

Marketing Copywriter

PayactivMilpitas, CA, US
[job_card.full_time]
Are you looking for a dynamic role where your words can make a real impact? Payactiv is seeking a highly motivated and talented marketing copywriter to join our marketing team and help drive engage...[show_more][last_updated.last_updated_variable_days]
Healthcare Content Marketing Director

Healthcare Content Marketing Director

Hippocratic AIPalo Alto, CA, US
[job_card.full_time]
We are seeking a creative and strategic Healthcare Content Marketing Director to join our innovative marketing team.This role will be responsible for developing engaging healthcare-specific content...[show_more][last_updated.last_updated_variable_days]
Remote Creative & Content Marketing Director Life Sciences

Remote Creative & Content Marketing Director Life Sciences

10X GenomicsPleasanton, CA, United States
[filters.remote]
[job_card.full_time]
A leading biotechnology company in Pleasanton, CA is seeking a Director of Creative + Content Marketing to oversee engaging content across channels. The role involves defining brand identity, overse...[show_more][last_updated.last_updated_variable_days]
Weee! is hiring : Content Marketing Specialist-Japanese Market in Fremont

Weee! is hiring : Content Marketing Specialist-Japanese Market in Fremont

Weee!Fremont, CA, United States
[job_card.full_time]
Content Marketing Specialist-Japanese Market.Weee! is the largest and fastest-growing ethnic e-grocer in the United States, operating in one of the largest underserved categories in retail with aff...[show_more][last_updated.last_updated_30]
Influencer Content Creator & Marketing Specialist

Influencer Content Creator & Marketing Specialist

SalaryGuideMilpitas, CA, United States
[job_card.full_time]
A media and marketing company in California seeks a creative individual to create engaging social media content across platforms like Instagram and TikTok. The ideal candidate will have strong photo...[show_more][last_updated.last_updated_30]
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Content Marketing Manager

Content Marketing Manager

VirtualVocationsFremont, California, United States
[job_card.full_time]
A company is looking for a Content Marketing Manager (Remote 100% Worldwide).Key Responsibilities Manage all content marketing initiatives to drive traffic, engagement, and customer retention Co...[show_more][last_updated.last_updated_30]
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Data Scientist – Content

Data Scientist – Content

TheklickerPalo Alto, CA, United States
[job_card.full_time]
Designed as a one-stop-shop for all electronic products, theklicker is committed to delivering a seamless and user-friendly experience. By integrating cutting-edge technology, theklicker helps custo...[show_more][last_updated.last_updated_variable_days]
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Video Content Producer, AI

Video Content Producer, AI

TeslaPalo Alto, CA, United States
[job_card.full_time]
We are looking for aVideo Producerto join our dynamicAI Contentteam in Palo Alto, CA.This role is ideal for someone who can own the full video production process - from pre-production and concept d...[show_more][last_updated.last_updated_variable_days]
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Senior Digital Content & Growth Marketing Manager

Senior Digital Content & Growth Marketing Manager

Noctrix HealthPleasanton, CA, US
[job_card.full_time]
Noctrix Health is redefining the treatment of chronic neurological disorders with clinically validated therapeutic wearables. Our team of medical device specialists, neuroscientists, and consumer el...[show_more][last_updated.last_updated_30]
  • [new]
Director of Exhibition Content

Director of Exhibition Content

Monterey Bay AquariumFremont, CA, United States
[job_card.full_time]
This role is being recruited by a third party agency, Koya.To be considered for this role, you must apply via the Koya website. Applications submitted to the Monterey Bay Aquarium website will not b...[show_more][last_updated.last_updated_variable_hours]
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Content Director

Content Director

CerebrasPalo Alto, CA, United States
[job_card.full_time]
You're a writer at heart and a true "marketing athlete" with a deep understanding of how to craft compelling stories and cultivate thought leadership through. You bring a strong background in.You kn...[show_more][last_updated.last_updated_30]
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Marketing Specialist

Marketing Specialist

Coca ColaHayward, CA, USA
[job_card.full_time]
Join the Coca Cola team and be part of a world-renowned company committed to sustainability, diversity, and innovation.As a Marketing Specialist, you will work with a team to develop and execute ma...[show_more][last_updated.last_updated_30]
Director of Integrated Content Marketing

Director of Integrated Content Marketing

Cooley LLPPalo Alto, CA, United States
[job_card.variable_hours_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Director of Integrated Content Marketing

Cooley is seeking a Director of Integrated Content Marketing to join the Marketing and Business Development team.

Position summary : The Director of Integrated Content Marketing will be responsible for defining and driving the firm's cohesive content strategy-from ideation through production and multi-channel distribution-to credentialize the firm and respond to current client and market needs globally. Specific duties include, but are not limited to, the following :

Position responsibilities :

Content Strategy and Production :

  • Establish Content Vision : Define the editorial vision, voice, and standards for all firm content, ensuring it is consistently high-quality, relevant to client needs, and positions the firm as a market leader.
  • Develop Global and Local Content Strategies : Collaborate with firm leadership, practice group leaders, and marketing / business development teams to create a comprehensive and cohesive content strategy covering varied modern and differentiated formats focused on both brand and demand goals
  • Build Production Infrastructure : Design and implement the optimal operating model (combining internal team members and external / agency resources) necessary to efficiently produce all content types from ideation to final publication
  • Oversee Content Workflow : Establish and manage rigorous content production processes, including copy editing, legal / technical review, quality control, and stakeholder approval, ensuring compliance and accuracy across all materials leveraging Digital Asset Management (DAM) and AI technologies
  • Manage Resources : In coordination with HR, determine internal staffing needs, upskill, hire and mentor team members. Manage external vendors (agencies, freelance writers, etc.) to ensure cost-effective and high-quality content output. Coordinate with HR on non-employee service provider needs, including independent contractor requests

Content Distribution & Performance :

  • Lead Distribution Strategy : Partner closely with Marketing, Business Development and Communications teams to develop and execute integrated paid, earned, and owned distribution strategies for all content
  • Audience Targeting and Personalization : Partner with Marketing and Business Development teams to Implement strategies to effectively target key client audiences and personalize content delivery to maximize engagement and impact
  • Budget Management : Manage the content budget effectively, ensuring resources are allocated strategically to high-impact content initiatives and distribution channels
  • Performance Measurement : Establish key performance indicators (KPIs) and robust tracking mechanisms to measure the effectiveness of all content and distribution efforts, providing regular performance reports
  • Data-Driven Iteration : Use content performance data and market feedback to continually refine the content strategy, production processes, and distribution tactics

    • Collaboration and Market Alignment :

  • Stakeholder Partnership : Serve as the primary content expert and partner to practice group leaders and marketing / business development colleagues, translating complex legal topics and business goals into compelling, client-focused content
  • Market Responsiveness : Continuously monitor the legal and business landscape, identifying emerging trends and regulatory changes to ensure content is timely, responsive, and drives client discussions
  • Cross-Functional Alignment : Act as the central liaison between the content function and all other business professional teams to ensure strategic alignment and efficient project execution

    • Other :

  • Provide day-to-day supervision of direct reports, ensure compliance with assigned work hours and monitor for compliance with all firm and department policies. Manage staffing coverage, review and process time logs / time off requests
  • Support business professional deveopment and continued educational opportunities.
  • In collaboration with HR, participate in hiring, performance appraisals, counseling, termination and other employee lifecycle events
  • All other duties as assigned or required

    • Skills and experience :

    Required :

  • After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications
  • Ability to work extended and / or weekend hours, and ability to travel, as required
  • Bachelor's degree
  • 10+ years directly applicable content marketing experience at a management level, with proven ability to manage, coach and motivate with proven experience leading a comprehensive content function, preferably in a large global professional services firm, agency, or publisher environment
  • Expertise in content production best practices, editorial oversight, and workflow management for multiple formats (e.g., articles, reports, video, web, social)
  • Demonstrated success developing and executing multi-channel (paid, earned, owned) distribution strategies within tight budgetary and resource constraints
  • Strong understanding of content performance metrics, analytics, and using data to inform future strategy
  • Exceptional collaboration and communication skills, with the ability to influence and partner effectively with senior firm leadership and highly skilled professionals.
  • Proficient in the use of CRM technologies
  • MBA or advanced degree in a related field and significant prior experience in marketing or sales
  • Experience in a professional services environment
  • Experience managing a large team of direct reports

    • Competencies :

  • Entrepreneurial by nature
  • Proven leadership capabilities, including decisiveness, effective prioritization skills and a results-driven orientation with appropriate sensitivity and concern for people
  • Proactive, have high energy, and be creative, quick thinking, and comfortable with risk
  • Strong operational orientation and ability to drive complex, multi-stakeholder projects
  • Excellent analytical skills
  • Ability to carry and achieve marketing goals
  • Strong interpersonal skills with ability to facilitate and solve problems
  • Strong communication, both verbal and written, and presentation skills
  • Detail-oriented with advanced organization skills
  • Team player with collaborative spirit
  • Unwavering ability to handle and maintain confidentiality regarding firm information, projects, client data (if applicable)
  • High level of professionalism at all times

    • Cooley offers a competitive compensation and excellent benefits package and is committed to fair and equitable employment practices. EOE.

    The expected annual pay range for this position with a full-time schedule is $280,000 - $300,000. Please note that final offer amount will be dependent on geographic location, applicable experience and skillset of the candidate.

    We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and / or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and / or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 25 days of Paid Time Off ("PTO") and 10 paid holidays each year. We provide generous parental leave and fertility benefits. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.