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Creative director • boston ma
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Senior Creative Director
FranklinCovey is seeking a visionary and hands-on Senior Creative Director to lead the development of breakthrough creative that amplifies our brand and drives business results. This role will oversee a wide range of creative, content, community, and communications initiatives serving as both a strategic leader and a roll-up-your-sleeves creator. The ideal candidate is a customer-obsessed, design-thinking leader with deep expertise in storytelling, visual identity, and cross-functional collaboration.
You will guide and inspire a high-performing team in producing compelling content across traditional, digital, video, and social platforms, including web, email, sales collateral, presentations, and event materials. As we build a scalable internal creative agency, you'll implement proven systems and tools, foster a culture of innovation, and ensure our creative output is not only beautiful, but purposeful, measurable, and aligned with FranklinCovey's mission to enable greatness in people and organizations everywhere from the classroom to the boardroom.
Essential Job Functions :
- Lead the strategy, development and execution of a consistent, compelling visual brand identity across all channels including print, digital, social media, presentations, video, and experiential content.
- Conceptualize and produce a wide range of creative deliverables including copywriting, web assets, email campaigns, digital ads, PDFs, sales decks, collateral, event materials, and video content.
- Serve as both a strategic leader and hands-on creative, willing to roll up your sleeves to contribute directly to design, storytelling, and production when needed.
- Translate creative strategies into business results through measurable ROI and attainment of OKRs.
- Inspire and mentor a multidisciplinary team of designers, writers, editors, and producers, fostering a culture of creativity, collaboration, and continuous improvement.
- Provide clear, high-taste-level creative direction that empowers the team to deliver breakthrough ideas and high-quality execution aligned with business goals.
- Collaborate cross-functionally with marketing, sales, product, and partnership teams to ensure creative output drives measurable business outcomes and supports go-to-market strategies.
- Build and maintain strong relationships with internal stakeholders and external agencies, balancing creative vision with strategic input and feedback.
- Present creative concepts and campaign strategies to senior leadership, acting as both a consultant and educator in environments new to creative thinking.
- Implement scalable systems, processes, and tools to streamline creative operations and ensure consistency, efficiency, and quality across all projects.
- Stay current with design trends, storytelling techniques, and emerging technologies including AI tools to keep FranklinCovey's creative output innovative and competitive.
- Demonstrate fluency in industry-standard tools such as Adobe Creative Suite, Figma, Asana, and generative AI platforms to support ideation, execution, and collaboration.
Basic Qualifications :
Preferred Skills & Experience :
Benefits include medical, dental, and vision insurance, HSA, employee stock purchasing program, 401(k), paid time off, holiday pay, and more. Please visit franklincoveybenefits.com for details.
Actual offer may be outside of this range and will be determined by education, experience, knowledge, skills, and abilities, as well as geographic location, internal equity and alignment with market data. Unless otherwise noted, applications will be accepted for a minimum of three (3) days from the initial published date on the FranklinCovey job board, but the posting may close at any time after the specified duration.
FranklinCovey is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.