Crm analyst [h1.location_city]
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Crm analyst • raleigh nc
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Email CRM Manager
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VirtualVocationsRaleigh, North Carolina, United States- [job_card.full_time]
A company is looking for an Email / CRM Manager to execute and scale their lifecycle and retention marketing strategy.
Key Responsibilities
Execute and optimize CRM strategy across various channels to drive engagement and retention
Plan and lead automated and ad-hoc CRM campaigns while ensuring alignment with promotional strategies
Manage CRM platforms and analytics to track performance and identify optimization opportunities
Required Qualifications
Bachelor's degree in Marketing, Business, Data Analytics, or a related field
6+ years of experience in CRM or email marketing, preferably in eCommerce or DTC environments
Proven success in defining CRM strategy and automation frameworks
Hands-on experience with ESP / CRM platforms like Iterable or SendGrid
Strong technical proficiency with HTML / CSS for email editing and QA