Director patient experience [h1.location_city]
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ServiceNowAddison, TX, US- [job_card.full_time]
People Experience Activation Director
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
What You Get To Do In This Role :
People Experience Activation Director serves as the outbound product leader for Global People's portfolio of employee-facing products and experiences. This role ensures that every product designed and delivered by HR Product Teams achieves broad adoption, measurable impact, and continuous improvement .
You will lead the go-to-market and activation strategy for new and enhanced products across the employee lifecycle connecting technical readiness with human adoption. Working in close partnership with DT's Product Activation team, you'll ensure seamless launches, clear storytelling, and sustained engagement that improves the way employees and leaders experience work every day.
Key Accountabilities :
Activation Strategy & Planning
- Own the end-to-end activation lifecycle for assigned HR productsfrom early readiness through sustained adoption
- Define clear success criteria, OKRs, and KPIs tied to experience, utilization, and business outcomes
- Segment audiences and tailor activation approaches for employees, managers, leaders, and People teams
- Collaborate with People Analytics to measure adoption, satisfaction, and impact through dashboards and the AI Control Tower
Go-to-Market & Launch Enablement
Adoption & Engagement
Feedback, Insights & Continuous Improvement
Partnership & Governance
What Success Looks Like
What We're Looking For :
Why This Role Matters
Global People is transforming how HR operatesmoving from service delivery to a product-led, AI-enabled operating model . People Experience Activation is the outward-facing engine of that change : ensuring every HR product we build is understood, adopted, and loved by the people it serves. You'll help shape the blueprint for what "Customer Zero" looks like inside ServiceNowan HR function that designs like a product team, launches like a startup, and continuously learns like an AI-native enterprise.