Email marketing specialist serp_jobs.h1.location_city

Customer Engagement Email Marketing Manager

Come join Guardian's team of innovative and collaborative award-winning marketing professionals. If you're ready to challenge yourself with work that matters, then this is the place for you. We're committed to making employee benefits insurance simple to understand, choose and use and we have a blast doing it! Is a culture where "We believe people count," "We do the right thing," "We courageously shape our future together," and "We go above and beyond for the people we serve" important to you? If so, Guardian is seeking an experienced, results-focused, and energetic customer engagement email marketing manager to support the Group Employee Benefits business.

This role will collaborate closely with our product marketing, field marketing, enrollment marketing, and content marketing teams to build and deploy client- and member-facing email marketing communications to drive customer engagement. This role will work with various stakeholders to drive email channel performance, work seamlessly across multiple email platforms, assist in the development of automation strategies, and contribute to the development of tools, processes, and frameworks to further email best practices in order to improve overall channel performance. This role requires strategic thinking in a fast-paced environment, business acumen, collaboration, prioritization, a passion for our customers, and commitment to diversity and inclusion.

You are :

• A successful B2B2C marketer with deep email marketing experience who thrives in a fast-paced, time-sensitive environment. You are well-organized and have a collaborative and flexible personality who adapts easily to change
• Manage email campaigns in both the Pardot and Salesforce Marketing Cloud platform, including setup, testing, deployment, and reporting.
• Responsible for management of internal stakeholders, acting as an internal email consultant on email marketing best practices
• Partner with enterprise, product, field, enrollment, and content marketing to optimize email content, scheduling, deployment, and automation.
• Comfortable with subject matter experts, executives, and peers. You can collaborate across departments to transform conceptual thinking into executable insights and inform customer segmentation opportunities and create useful sales enablement tools
• Excellent at communication (written and verbal) and have strong executive presence

You have :

You will :

Our promise :

At Guardian, you'll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards.

Reporting Relationships :

You will report to our Email & Marketing Automation Lead working on customer engagement strategies.

Location :

The primary location for this position is Holmdel, NJ or Hudson Yards, NYC with a requirement for 3 days in the office each week.

Salary Range : $82,770.00 - $135,975.00 The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation.

Equal Employment Opportunity : Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law.