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Marketing director • ann arbor mi

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Director of Marketing

Director of Marketing

Sweetwaters Coffee & TeaAnn Arbor, MI, US
[job_card.full_time]
About Sweetwaters Coffee & Tea.Our mission in every Sweetwaters is to.How do we do this? We have a company culture and team of people that. Sweetwaters Coffee and Tea is based in Ann Arbor, Mich...[show_more][last_updated.last_updated_30]
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Finance Director

Finance Director

Shelter Association of Washtenaw CountyAnn Arbor, MI, US
[job_card.full_time]
Eight million Americans are one paycheck away from becoming homeless.In Washtenaw County, an estimated 3,000 people experience homelessness each year. SAWC was established in 1982, and ...[show_more][last_updated.last_updated_variable_days]
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Director of Product Marketing - Building Materials 4RRV474V

Director of Product Marketing - Building Materials 4RRV474V

icreativesAnn Arbor, Michigan, us
[job_card.full_time]
Director of Product Marketing / Building Materials Relocation Package Available ONSITE ONLY / near Ann Arbor, MI Salary : $185K+ (negotiable for the right candidate) Bonus up to 25% company equity a...[show_more][last_updated.last_updated_variable_days]
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Service Director

Service Director

The Madison Collective - Ann ArborAnn Arbor, MI, US
[job_card.full_time]
A notable restaurant group in the Metro Detroit area seeks an experienced fine dining manager who is obsessed with and experienced in delivering a high level of hospitality and strong operations in...[show_more][last_updated.last_updated_variable_days]
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Director - Survey

Director - Survey

Atwell LLCAnn Arbor, MI, United States
[job_card.full_time]
We have a strong national presence and a diverse, award-winning project portfolio.Atwell is a privately owned company, with 2,000+ passionate team members across 70+ locations and growing!.Ten cons...[show_more][last_updated.last_updated_variable_days]
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Director of Marketing

Director of Marketing

Busch's Inc.Saline, MI, US
[job_card.full_time]
Salaried Position : 90k-135k based on experience.Busch’s is HIRING and we want you!.Love food, fun, and fabulous people? Join our family-owned Michigan team and cook up a career full of flavor...[show_more][last_updated.last_updated_30]
Marketing Specialist

Marketing Specialist

Coca ColaAnn Arbor, MI, USA
[job_card.full_time]
Join the Coca Cola team and be part of a world-renowned company committed to sustainability, diversity, and innovation.As a Marketing Specialist, you will work with a team to develop and execute ma...[show_more][last_updated.last_updated_30]
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Marketing Administrator

Marketing Administrator

Horiba InstrumentsAnn Arbor, MI, US
[job_card.full_time]
The HORIBA Group of worldwide companies provides an extensive array of instruments and systems for applications ranging from automotive R&D, process and environmental monitoring, in-vitro medic...[show_more][last_updated.last_updated_30]
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Director, Operations

Director, Operations

Thomson ReutersAnn Arbor, MI, US
[job_card.full_time]
The Director of Operations within the TAAP (Tax, Accounting and Audit Professionals) Business Integration team will play a critical role in driving operational excellence across key commercial func...[show_more][last_updated.last_updated_30]
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Operations Director

Operations Director

TekwissenAnn Arbor, MI, United States
[job_card.full_time]
TekWissen Group is a workforce management provider throughout the USA and many other countries in the world.Job Title : Operations Director. About Us : We are a forward-thinking advanced metal manufac...[show_more][last_updated.last_updated_variable_days]
Director of Marketing

Director of Marketing

Marmon Aerospace & Defense LLCRemote, Michigan
[filters.remote]
[job_card.full_time]
Marmon Aerospace & Defense LLC.Come join a team where People make the difference!As a part of Marmon Holdings, Inc.As a Director of Marketing, you will be responsible for developing and executing i...[show_more][last_updated.last_updated_30]
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Technical Director

Technical Director

Marquee ArtsAnn Arbor, MI, US
[job_card.full_time]
Michigan Theater and State Theater | A New Era of Production and Innovation.The Michigan Theater (opened in 1928) and the State Theater (opened in 1942) are two of Ann Arbor’s most iconic cul...[show_more][last_updated.last_updated_variable_days]
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Marketing Specialist

Marketing Specialist

Camel Energy Inc.Ann Arbor, MI, US
[job_card.full_time]
The Marketing Specialist will play a key role in supporting the company’s marketing operations within the battery and energy storage sector. This position is mainly responsible for supporting ...[show_more][last_updated.last_updated_30]
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Executive Director

Executive Director

Amy Cell TalentAnn Arbor, MI, US
[job_card.full_time]
The Lower Town Riverfront Conservancy (LTRC) is a nonprofit organization that manages and stewards Broadway Park West, a remarkable new public riverfront park along the Huron River and the Border-t...[show_more][last_updated.last_updated_variable_days]
  • [promoted]
  • [new]
Director of Marketing

Director of Marketing

Busch's Fresh Foods MarketSaline, MI, United States
[job_card.full_time]
Salaried Position : 90k-135k based on experience.Busch's is HIRING and we want you!.Love food, fun, and fabulous people? Join our family-owned Michigan team and cook up a career full of flavor!.Read...[show_more][last_updated.last_updated_variable_hours]
  • [promoted]
  • [new]
Marketing Administrator

Marketing Administrator

Michigan StaffingAnn Arbor, MI, US
[job_card.full_time]
The HORIBA Group of worldwide companies provides an extensive array of instruments and systems for applications ranging from automotive R&D, process and environmental monitoring, in-vitro medical d...[show_more][last_updated.last_updated_variable_hours]
  • [promoted]
Program Director

Program Director

Garretts SpaceAnn Arbor, MI, United States
[job_card.full_time]
The Program Director is responsible for the design, delivery, and continuous improvement of Garrett's Space programming across both virtual services and the Garrett's Space residential campus, all ...[show_more][last_updated.last_updated_variable_days]
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Director of Product Marketing

Director of Product Marketing

LuxWall, Inc.Ypsilanti, MI, US
[job_card.full_time]
LuxWall is focused on the product development, scaling, and commercializing of innovative Transparent Insulation products and solutions for the built environment. LuxWall’s vacuum insulated te...[show_more][last_updated.last_updated_variable_days]
  • [promoted]
Executive Director

Executive Director

Broadway Park West / Lower Town Riverfront ConservancyAnn Arbor, MI, US
[job_card.full_time]
The Lower Town Riverfront Conservancy (LTRC) is a nonprofit organization that manages and stewards Broadway Park West, a remarkable new public riverfront park along the Huron River and the Border-t...[show_more][last_updated.last_updated_variable_days]
Director of Marketing

Director of Marketing

Sweetwaters Coffee & TeaAnn Arbor, MI, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Job Description

Job Description

Benefits :

  • 401(k) matching
  • Dental insurance
  • Employee discounts
  • Health insurance
  • Paid time off
  • Vision insurance

About Sweetwaters Coffee & Tea

Our mission in every Sweetwaters is to Make Our Guests Day . How do we do this? We have a company culture and team of people that love what they do every day! Sweetwaters Coffee and Tea is based in Ann Arbor, Michigan and was founded over 32 years ago with a commitment to unique, globally inspired, real ingredient focused beverages delivering exceptional guest experiences, and providing a community feel within each cafe.

Our team is dedicated to providing our franchisees with the tools and support needed to thrive in the competitive coffee industry. We are a strong brand and dynamic, minority owned, women-led company with 38 locations in 12 states and we continue to develop new locations.

Join us and contribute to a company that is based on fun, innovation, and camaraderie. Our franchisees are integral to our growth and as the Director of Marketing you will craft and implement strategies to increase franchise profitability and development. Your contributions will help grow our emerging national brand into a powerhouse competitor in the coffee & tea space.

Check out more here : Love Your Day The Wei & Jay Show : St. Matcha Day

POSITION OVERVIEW

As the Director of Marketing, you will lead the development and execution of innovative marketing strategies that drive brand growth, increase sales, enhance customer engagement, and increase awareness. You will work closely with franchise owners, home office teams, and external partners to ensure cohesive messaging and a unified brand presence across all platforms.

KEY RESPONSIBILITES

Strategic Planning : Develop and implement comprehensive marketing strategies and plans to promote our coffee, tea and food products, ensuring alignment with overall business goals.

  • Brand Management : Maintain and enhance brand identity through consistent messaging, visual standards, and customer experience across all franchise locations.
  • Market Research : Conduct market analysis to identify trends, customer preferences, and competitive positioning. Utilize insights to inform marketing strategies nationally and locally.
  • Digital Marketing : Oversee the development of digital marketing including social media, mobile / email marketing, advertising, SEO, and website management to enhance local and online presence and engagement.
  • Promotional Campaigns : Design and execute promotional campaigns, seasonal offerings, loyalty and local store programs that drive customer acquisition and retention.
  • Collaboration : Work closely with franchisees to support local marketing efforts and ensure alignment with national strategies. Provide local store marketing initiatives, programs, training and resources to enhance their marketing capabilities.
  • Budget Management : Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI on marketing initiatives.
  • Analytics and Reporting : Monitor and analyze marketing performance metrics, adjusting strategies as needed based on data insights and feedback.
  • Team Leadership : Lead and mentor the marketing team, agencies and contractors fostering a collaborative environment that encourages creativity and professional growth

    • QUALIFICATIONS

  • Education : Bachelors degree in Marketing, Business Administration, or a related field. MBA preferred.
  • Experience : 12+ years of marketing and brand management, with a focus on franchise marketing and local market development.

    • Franchise experience in food and / or beverage is preferred.

  • Proven track record in strategic planning and execution.
  • Skills :

    • Strong leadership and team management abilities.

  • Excellent written and verbal communication skills.
  • Proficiency in digital marketing tools and analytics.
  • Creative problem-solving and negotiation skills and ability to think strategically.
  • Healthy on-going collaboration with operations & internal teams for implementation and increased sales performance
  • High level of emotional intelligence
  • Familiarity with coffee and tea market trends is a plus.
  • Expertise in :

    • Developing marketing strategy and implementation which increase sales and guest retention

  • Digital platforms used for advertising (META, Google etc.) & Point of Sale systems (Toast, Square, Clover etc.)
  • Food industry trends and forecasting and quickly translating this information into actionable plans

    • BENEFITS

  • Competitive salary and performance-based bonus.
  • Health insurance.
  • Retirement plan with company match.
  • Paid time off and holidays.
  • Employee discounts.

    • Submission for consideration :

    Cover letter detailing relevant experience, vision for the role, desired salary, available start date, your resume, and LinkedIn profile.

    We are an Equal Opportunity Employer. Applicants for all job openings are welcome and will be considered without regard to race, gender, age, national origin, color, religion, disability, sexual orientation, military status, or any other basis protected by applicable federal, state, or local laws.