Marketing director [h1.location_city]
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Marketing director • salt lake city ut
Director, Marketing Operations
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FilevineSalt Lake City, Utah, United States, 84101- [job_card.full_time]
Director, Marketing Operations
Filevine is a Legal AI company delivering Legal Operating Intelligence for the future of legal work. Grounded in a singular system of truth, Filevine brings together data, documents, workflows, and teams into one unified platformwhere modern legal work happens with clarity and consistency.
Powered by LOIS , the Legal Operating Intelligence System, Filevine connects context across every matter to transform legal operations from reactive to proactive. LOIS reads, understands, and reasons across your data to surface insight, automate complexity, and give professionals the clarity and confidence to see more, know more, and do more. Fueled by a team of exceptional collaborators and innovators, Filevines rapid growth has earned AI awards and recognition from Deloitte and Inc. as one of the most innovative and fastest-growing technology companies in the country.
Our Mission
Filevine is building the seamless intersection between legal and business by creating a world-class AI-powered Legal Operating Intelligence System that helps legal teams scale with clarity and confidence.
Job Summary
Filevine is seeking a Director of Marketing Operations to own and scale the operational foundation that powers our go-to-market engine across Performance Marketing, Lifecycle, Partnerships, SDR Teams and Events . This role reports to the VP of Performance Marketing & Operations and is responsible for marketing systems, data integrity, process design, attribution, lifecycle management, and event enablement across the full revenue funnel. As we scale our Legal AI and LOIS offerings, this role ensures demand flows cleanly, predictably, and measurably from first touch through revenue.
What You'll Do
- Own end-to-end marketing operations strategy supporting Filevines Legal AI and LOIS go-to-market
- Design scalable processes aligning Performance Marketing, Lifecycle, Partnerships, SDR Teams and Events around shared definitions and outcomes
- Serve as the operational backbone for all marketing departmentsOwn and optimize the marketing and revenue tech stack including HubSpot, Salesforce, Workato, LeanData, Domo, and ClickUpDefine and maintain lead lifecycle stages, scoring models, routing logic, and automation
- Partner with SDR and Sales Ops to ensure speed-to-lead, data accuracy, and accountability
- Own marketing data governance, attribution, and pipeline reporting in partnership with BI
- Own operational support for 250+ marketing events annually , including list uploads, segmentation, deduplication, enrichment, and compliance
- Ensure proper campaign structure, attribution, and post-event follow-up workflows
- Maintain and establish standards for campaign setup, tracking, naming conventions, UTMs, and documentationIdentify and remove operational bottlenecks across the marketing funnel
- Collaborate closely with various internal teams, including Performance Marketing, Events, Lifecycle, Partnerships, Sales, Sales & Customer Ops, Product, and Business Intelligence (BI)
- Lead and develop the Marketing Operations team, setting priorities and operating rhythms
- Own marketing operations tools budget and vendor management
Requirements
Filevine is an Equal Opportunity Employer. Qualifications for employment, promotion and other terms and conditions of employment are based upon the ability to perform the job. Equal-employment opportunities are provided to all applicants and employees without regard to race, creed, religion, color, age, national origin, sex, disability, veteran status, or other legally protected class. Filevine is committed to providing reasonable accommodations for qualified individuals with disabilities. If you need assistance or accommodation due to disability, or if you have concerns related to Filevines equal employment opportunities, you may contact us at legal@filevine.com
Cool Company Benefits :
Privacy Policy Notice
Filevine will handle your personal information according to whats outlined in our Privacy Policy.
Communication about this opportunity, or any open role at Filevine, will only come from representatives with email addresses using "filevine.com". Other addresses reaching out are not affiliated with Filevine and should not be responded to.
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