Media communications [h1.location_city]
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Media communications • corpus christi tx
- [promoted]
Social Media Creator
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Description : Job Summary
A social media creator develops, implements, and manages a brand's social media strategy to increase brand awareness and engagement. Key responsibilities include creating and curating content, managing multiple social media accounts, engaging with users, and analyzing data to measure campaign success and informing future strategies. They also monitor trends, collaborate with other departments, and handle community management.
Key Performance Elements and Essential Functions
- Strategy development : Create and implement social media strategies that align with business goals, including defining key performance indicators (KPIs) and target audiences.
- Content creation and management : Generate, edit, publish, and share engaging content (text, images, video) daily across various platforms like Facebook, Instagram, Tiktok. Develop and maintain editorial calendars.
- Community management : Monitor social media accounts, respond to comments and messages in a timely manner, and foster community discussion.
- Performance analysis : Track, analyze, and report on social media metrics and campaign performance using tools like Google Analytics and other social media platforms' built-in analytics. Use data to make data-driven recommendations for improvement.
- Collaboration : Work with internal teams (marketing, sales, product development) to ensure brand consistency and support broader marketing initiatives.
- Trend monitoring : Stay up-to-date with the latest social media best practices, technologies, and trends to ensure the brand's strategy remains effective.
- Relationship building : Connect with industry professionals and influencers to build the brand's network.
- Works as an hourly employee at the Water Street Gift Shop assisting with sales and customer communication.
- Complete other job duties as assigned by the Marketing Director.
Key Competencies and Characteristics
o Interpersonal / listening / communication skills
o Problem resolution / guest recovery skills
o Attention to detail and analytical skills
o Inspires cooperation and teamwork through a positive attitude and with enthusiasm
Requirements :
Physical Requirements
Additional Info :
Additional Information