Media strategist • chattanooga tn
Digital Engagement Strategist - Full Time.Digital Engagement Strategist supports the development, deployment, and maintenance of Erlanger's digital ecosystem including websites, microsites, social ... Show more
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Healthcare coverage that includes medical, dental, and vision plans.Health Savings Account eligibility.Short-term disability plan available after the 30-day waiting period.Free 24/7 access to TextC... Show more
Adobe Specialist (After Effects).AI data lab for training frontier models and evaluating AI agents.Experts contribute their diverse subject matter knowledge across domains such as finance, healthca... Show more
The average salary range is between $ 55,645 and $ 102,500 year , with the average salary hovering around $ 70,929 year .
Job Summary: The Sr. Digital Engagement Strategist supports the development, deployment, and maintenance of Erlanger's digital ecosystem including websites, microsites, social platforms, digital media assets, and patient-facing engagement tools. This role works closely with the Digital & Web Strategy Director to ensure digital systems are updated, integrated, and optimized for performance, access, and user experience. Additionally, the Sr. Digital Engagement Strategist oversees the day-to-day content workflows. The role balances technical project coordination with editorial and user-experience considerations, ensuring Erlanger's digital presence is dynamic, responsive, and audience-centered.
Key Responsibilities
Education: Required: Bachelor's degree in digital media, Marketing, Communications, or a related field
Experience: 46 years of professional experience in digital marketing, web operations, or content management
Department Position Summary: Erlanger's internal marketing team functions as a strategic, insights-driven marketing firm embedded within a major healthcare system. As the team works to transform Erlanger's digital infrastructure, the Sr. Digital Engagement Specialist plays a vital support role within the digital strategy function supporting execution, optimization, and daily management of digital platforms and properties. Reporting to the Digital & Web Strategy Director, this role bridges technical implementation, digital campaign deployment, and content management workflows across the system. The Sr. Digital Engagement Strategist also supports the Social Media Specialist and Digital Specialist, ensuring daily digital efforts align with enterprise strategy, campaign needs, and audience engagement goals.
