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Online marketing • san antonio tx
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Vice President Of Marketing & Online Sales
San Antonio, TX, USA | Salary | Full Time | Major medical, dental, vision, life, disability, critical illness, accident, FSA, HSA, Dependent Care Plan
We're seeking a high-level, strategic leader to take full ownership of our Marketing Department and Online Sales operations. This role will be responsible for driving brand visibility, increasing qualified leads, optimizing our digital presence, and expanding online home sales revenue for our manufactured home sales company. This is a leadership position ideal for someone who understands modern marketing, digital commerce, and the unique needs of the manufactured housing industry.
Key Responsibilities
Marketing Leadership
- Define and execute a full-funnel marketing strategy (digital, brand, events, advertising).
- Oversee all campaigns : paid digital, SEO, social media, email, video, and print.
- Manage and mentor the internal marketing team and external vendors.
- Develop brand voice, community presence, and customer acquisition strategies.
- Manage the marketing budget and allocate spend across channels for maximum ROI.
- Analyze campaign performance and provide executive-level reporting.
Online Sales Leadership
Cross-Department Collaboration
Qualifications
7+ years of experience in Marketing, Online Sales, or Growth Leadership. Experience in real estate, manufactured homes, modular homes, or large-ticket consumer goods (preferred). Strong understanding of digital marketing : Google Ads, Meta Ads, SEO, CRM systems, marketing automation, analytics. Proven track record of scaling online leads and revenue. Exceptional leadership and people-management skills. Strong analytical and strategic planning abilities.
What Success Looks Like
Increased qualified leads and online visibility. Improved website conversion rate and customer engagement. Strengthened brand presence in key markets. A high-performing marketing and online sales team running smoothly with minimal oversight.