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Director of Marketing & Growth
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CAF Outdoor CleaningMaple Valley, WA, United States- [job_card.full_time]
Director of Marketing & Growth
Location : Maple Valley, WA (Onsite)
Fulltime | Benefits & Bonus Eligible
Compensation : $94,000-$120,000 D.O.E.
About CAF
CAF Outdoor Cleaning is a fast-growing, customer-focused organization with a grounded, energetic, and supportive culture. We're driven by teamwork, continuous improvement, and a Faster, Higher, Stronger mindset. Our people are diverse in background and talent but united in passion, professionalism, and a focus on execution. We believe work should be meaningful-but also fun-and we strive to maintain a healthy balance between work and life.
If you're a creative thinker, a strong communicator, and someone who's motivated by growth and impact, CAF may be the right place for you.
Position Overview
The Director of Marketing & Growth is a strategic and hands-on leader responsible for building CAF's full marketing engine, driving demand generation, expanding digital revenue, strengthening brand identity, and ensuring tight execution across teams. This role blends strategy, creativity, data-driven decision making, and operational leadership to elevate CAF's presence across the U.S., Europe, and online channels.
You will shape the company's marketing strategy, oversee execution, and ensure measurable contribution toward company OKRs and growth initiatives.
In This Role, You Will
- Lead development and execution of CAF's marketing strategy, ensuring alignment with company OKRs and long-term growth plans.
- Build a predictable lead generation engine supporting Europe and emerging U.S. vertical markets.
- Oversee brand positioning and ensure consistent, high-quality messaging across all customer segments and channels.
- Manage CAF's eCommerce growth strategy and collaborate with external and internal partners.
- Partner cross-functionally with Sales and Product teams to deliver cohesive go-to-market execution.
- Own the marketing budget, forecasting, and ROI reporting to senior leadership.
- Manage, coach, and develop a small internal marketing team and external agencies.
- Represent CAF at key tradeshows and industry events, including NACS.
What You Need to Succeed
Our Culture
CAF takes pride in fostering a grounded, people-first culture where collaboration, excellence, and customer obsession define how we work. We value creativity, ownership, continuous learning, and team camaraderie. Weekends are for family and recharging-we work hard, but we protect balance.
If you want to work where you live, drive meaningful change, and play a key role in a growing organization, CAF is the place to be.
Reporting Structure
This position reports directly to CEO Derek Zahajko, who sets a clear vision and strategy while empowering teams with autonomy. CAF team members who excel in Communication, Ownership, and Execution thrive under this leadership style.
Fair Pay
CAF compensates employees based on competitive market benchmarks (via Payscale), individual experience, and role-specific factors. Compensation is structured to attract, motivate, and retain high-performing individuals who drive company success.
Perks & Benefits
Health & Wellness
Financial Benefits
Office Perks
Paid Time Off
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