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Who We Are We\'re a unique team that celebrates individuals and empowers them to work at their best. We believe in our team and offer flexible working hours, an ability to work remotely with the choice of working from the office and so many more perks. Join our team and enjoy a passionate, hard-working environment that will allow you to grow as we grow.

The Role Responsibilities

Content Strategy & Execution : Plan, create, and manage engaging content across multiple formats (videos, social, articles, webinars, white papers, newsletter).

Creative & storytelling : Distill loyalty, gamification, and product stories into clear, engaging creative briefs that power high-performing campaigns

Video & Podcast : Create LinkedIn reels, videos, and existing podcasts, repurpose them into snackable content, and connect them to broader campaigns.

Customer Marketing & Storytelling : Conduct customer interviews, produce case studies, testimonial videos, and success story content

Website Content Ownership : Collaborate on website content, and own resource center updates, and overall web content strategy

Partner Marketing : Develop playbooks, templates, and campaigns that streamline and strengthen co-marketing with partners.

Industry Expertise : Stay knowledgeable with loyalty / retention trends, produce industry reports, and establish Gameball\'s thought leadership position

Events & Activations : Create and repurpose content around webinars, panels, roundtables, and social events; participate in events to capture and produce content as needed.

Content Calendar Management : Maintain a clear, organized content calendar that aligns with campaigns, product launches, and partner activities.

Brand Perception : Ensure our messaging and tone consistently position Gameball as a trusted authority in loyalty and customer engagement.

Resource Hub Development : Build and maintain evergreen content (e.g. research, best practices, comparisons) that drives lead conversion.

Product Marketing & Enablement Content : Collaborate with PMM on product newsletters, monthly update blogs, collateral, and release communication materials, including webinar hosting for major releases.

Requirements

4–5 years of experience in content creation, content marketing, or similar roles in B2B SaaS or tech.

You’re a LinkedIn content guru, or at least a power user who loves spending time learning how to master it.

You love using AI and are familiar with new technologies that accelerate content creation.

You love learning about all things loyalty, martech, and SaaS - We make sure our content creators really understand our product, customer and industry.

You’re an extrovert and enjoy being both in front of and behind the camera, with strong fluency in English communication.

Strong writing, editing, and storytelling skills across formats.

Project management tools (Notion, Trello, Clickup, Asana, or Monday, etc.)

Experience with SEO-optimized content for organic traffic growth

Experience conducting customer interviews and creating case studies

Basic visual skills (Canva, CapCut video editing) for social and web content

Experience in partner marketing or co-marketing campaigns is a plus.

Experience with Content management systems

Familiarity with HubSpot, content planning tools, and analytics.

Ability to travel occasionally for events.

Comfortable balancing creative direction with measurable business goals.

Why Us We are a passionate and innovative team redefining customer engagement for consumer apps. As a global, remote-first company with offices in three countries (and counting!), we’re dedicated to transforming how marketing and growth teams operate. Our all-in-one gamification, loyalty, and omnichannel communication platform empowers businesses to drive loyalty and boost retention, reshaping the loyalty and customer engagement space.

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