Sales marketing [h1.location_city]
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Sales marketing • topeka ks
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Lotus SalesTopeka, KS, USPrincipal Sales and Marketing Analyst
VirtualVocationsTopeka, Kansas, United States- [job_card.full_time]
A company is looking for a Principal Sales & Marketing Analyst to join their Rev Ops / FP&A team.
Key Responsibilities
Design and maintain dashboards and reports to track Sales and Marketing KPIs
Conduct complex analyses on GTM effectiveness and develop predictive models for forecasting
Collaborate with Sales and Marketing leadership to provide actionable insights and recommendations
Required Qualifications
10+ years of experience in a highly analytical role, preferably in a SaaS / Subscription-based business
Expert SQL skills and advanced proficiency in a major BI platform (e.g., Tableau, Power BI)
Deep familiarity with Salesforce CRM data structure
Solid understanding of core SaaS metrics and drivers
Experience with a major Marketing Automation Platform and familiarity with data warehousing concepts