Seo specialist [h1.location_city]

Job Description

Job Description

Salary : $80,000 - $90,000

Title : SEO Specialist

Reports to : Director of Marketing

Location : Atlanta, GA

Workstyle : Hybrid; 3 days in office

Classification : Exempt

Pay Range : $80-$90k

Who We Are

AtExtu,we'repassionate about empowering mid-market businesses to achieve channel marketing greatness.We'rea growing team fueled by a collaborative spirit, a drive for results, and a commitment to making a real difference (see our valueshttps : / / extu.com / about / ).This is your chance to join a teamthat'sdedicated to innovation and helping others win!

Position Overview :

Were seeking a strategic and hands-onSEO Specialistto drive organic growth through advanced search optimization, AI-powered workflows, and high-quality copywriting. This role blends technical SEO expertise with strong content and writing skills, leveraging AI tools to scale content production, improve search visibility, and adapt to the evolving search landscape.

Youll own the execution of SEO initiatives across Extus digital presence, with a strong emphasis on local SEO, AI-assisted optimization, and search-driven copywriting. Youll collaborate closely with marketing, content, development, and sales teams to ensure SEO strategies align with business objectives and modern search behavior with a focus on ensuring Extu appears prominently across traditional search engines and emerging AI-powered discovery platforms (e.g., generative search, AI assistants, and answer engines).

Duties and Responsibilities :

• Develop, implement, and execute SEO strategies aligned with Extus marketing goals, including local SEO and AI-driven / generative search experiences.
• Translate high-level SEO strategy into actionable plans across content, technical SEO, and on-page optimization.
• Conduct keyword, topic, and search intent research using traditional and AI-powered tools to inform content and conversion strategy.
• Perform regular technical SEO audits and partner with development teams to address crawling, indexing, performance, and structured data issues.
• Write, edit, and optimize SEO-driven copy while ensuring on-page elements (metadata, headers, internal linking, schema) follow best practices.
• Balance keyword optimization with brand voice, clarity, and conversion effectiveness.
• Optimize content structure, schema, entities, and brand signals to improve visibility and citation in AI-powered search results and assistants.
• Monitor Extus presence across AI-driven search platforms and adjust SEO strategies accordingly.
• Collaborate with content, brand, PR, and marketing teams to develop SEO-focused content, optimize existing assets, and build topical authority.
• Own and optimize local SEO initiatives, including Google Business Profiles, local landing pages, and directory listings.
• Support link-building and authority growth through high-quality backlink and local citation opportunities.
• Track, analyze, and report on SEO performance metrics, using insights to continuously refine strategy and adapt to evolving search behavior and technology.

Qualifications :

Bonus Experience :

Working conditions

What we bring to the table :

Join our team of passionate marketers and embark on an exciting journey where your creativity and passion for design will contribute to our continued success and growth.

Extu does not discriminate on the basis of race, color, creed, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, marital status, age, veteran status, protected veterans, military service obligation, citizenship status, individuals with disabilities, or any other characteristic protected by law applicable to the state in which you work. We just want to work with good people who aim to be better, and make it better, every day.