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Social media consultant • omaha ne
BigIron is hiring : Social Media Coordinator in Omaha
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BigIronOmaha, NE, United States- [job_card.full_time]
Brief Description
The Social Media Coordinator plays a key role in shaping BigIron’s online presence and community engagement across multiple brands, including Sullivan Auctioneers. This position combines creative storytelling with data-driven strategy to deliver compelling, on-brand content that builds awareness, drives participation, and fosters loyalty among buyers and sellers. Working closely with Regional Marketing Managers and the Sales Team, this role ensures that every post, story, and campaign reinforces BigIron’s position as a trusted leader in the auction industry.
Essential Functions
Content Strategy & Creation
Develop and execute social media campaigns that align with brand objectives, auction calendars, and promotional priorities.
Create engaging, brand-specific content (copy, graphics, and video concepts) for Facebook, Instagram, LinkedIn, TikTok, and X (Twitter).
Ensure all content reflects the company’s brand voice, values, and visual identity.
Stay current with social trends, platform updates, and best practices to keep BigIron’s presence fresh and relevant.
Collaboration & Requests
Partner with Regional Marketing Managers and Sales Team to produce timely, customized social media content for sellers, events, and regional campaigns.
Translate field and sales requests into polished, effective posts that drive awareness, engagement, and conversion.
Coordinate with creative and marketing teams to ensure visual and messaging consistency across all channels.
Community Engagement & Growth
Monitor and manage daily activity across all social channels, responding to comments, messages, and inquiries in a timely and professional manner.
Actively engage with the audience—highlighting customer stories, amplifying brand advocates, and nurturing relationships with followers.
Identify opportunities to grow reach, increase follower engagement, and strengthen BigIron’s online community presence.
Performance Measurement & Optimization
Track, analyze, and report on key performance metrics such as engagement, reach, conversions, and audience growth.
Use insights to optimize content strategies, posting schedules, and platform performance.
Collaborate with the marketing analytics team to align social performance data with broader business goals.
Requirements
Bachelor’s degree in marketing, Business, Communications, or a related field.
Minimum of 5 years of marketing experience, ideally with regional or vertical-specific focus.
Strong understanding of digital marketing including SEO, SEM, email campaigns, and social media strategy.
Ability to manage multiple projects and meet tight deadlines in a fast-paced environment.
Analytical mindset with experience using data to guide decision‑making.
Excellent written and verbal communication skills.
Self‑starter with a collaborative spirit and strong interpersonal skills.
Willingness to travel within your assigned region (approximately 25–40%).
Summary
As a swiftly expanding auction company, we are growing into new verticals and geographies offering special opportunities for dynamic leaders. Our sales volume, growth and strategic objectives are quickly elevating our demand and need for exceptional, experienced, and driven candidates to partner with our executive leadership in our mission to succeed. Working with us, you'll be challenged daily to improve yourself, and take on your position as if it was your own business. Our organization is seeking high‑performance leaders that spark the entrepreneurial spirit in others and encourage them to live up to their true potential. When you join our team, you’re becoming part of a multi‑generational legacy that strives to become the most recognized, customer‑focused equipment, real‑estate, transportation, livestock, and collector car platform in the online auction industry. Join us as we continue making waves in the industry.
Key Benefits We Offer Health
Dental
Vision
401(k) with Match
PTO
Personal Days
Paid Holidays
Wellness Reimbursements
BECOME PART OF THE BIGIRON LEGACY Join a rapidly expanding company that is redefining what it means to be a leader in the auction industry. Be part of a team that values innovation, accountability, and a relentless focus on our customers.
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