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Social media • alexandria va

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Social Media Strategist

Social Media Strategist

PinkstonFalls Church, VA, US
[job_card.full_time]
The Social Media Strategist is responsible for developing, executing, and optimizing social media strategies that drive client visibility, engagement, and brand growth. This role combines both strat...[show_more][last_updated.last_updated_30]
Social Media Specialist

Social Media Specialist

LMDWashington, DC, US
[job_card.full_time]
LMD—a Change Agency—is an established, fast-paced, full-service branding, marketing, and communications firm in the Baltimore-Washington corridor, seeking a talented.The Social Media Sp...[show_more][last_updated.last_updated_variable_days]
  • [promoted]
Senior Social Media Manager

Senior Social Media Manager

National Restaurant AssociationWashington, DC, United States
[job_card.full_time]
The National Restaurant Association and National Restaurant Association Educational Foundation are proud to be part of a highly respected industry, providing hospitality, opportunity, and quality o...[show_more][last_updated.last_updated_variable_days]
Digital / Social Media Specialist

Digital / Social Media Specialist

SignificanceWashington, DC, United States
[job_card.temporary]
Significance is a woman-owned consulting firm serving the federal government.We are known for building trusted relationships within our teams and with our clients and hiring the highest-level exper...[show_more][last_updated.last_updated_variable_days]
Social Media Manager

Social Media Manager

Red CarrotWashington, DC, US
[job_card.full_time]
Position Title : Social Media Manager .Location : Hybrid, DMV or Miami / Ft.Reports to : Director of Marketing .The Social Media Manager / Content Writer develops, writes, and manages social...[show_more][last_updated.last_updated_30]
Social Media Manager

Social Media Manager

AEGWashington, DC, United States
[job_card.full_time]
In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen. The Washington Nationals are ...[show_more][last_updated.last_updated_variable_days]
Communications Specialist - Social Media

Communications Specialist - Social Media

US COMM FOR REFUGEArlington, VA, United States
[job_card.full_time]
Committee for Refugees and Immigrants (USCRI), is a non-governmental, not-for-profit international organization with a mission to protect the rights and address the needs of persons in migration by...[show_more][last_updated.last_updated_variable_days]
Social Media Specialist

Social Media Specialist

DCGWashington, DC, US
[job_card.full_time]
DCG is an award-winning, full-service engagement, digital, research, and data company with over 15 years of experience supporting the military, Veterans, and the American public.DCG strategically r...[show_more][last_updated.last_updated_variable_days]
Social Media Specialist

Social Media Specialist

VirtualVocationsAlexandria, Virginia, United States
[job_card.full_time]
A company is looking for a Social Media Specialist.Key Responsibilities Create and distribute engaging content across various social media platforms Research and adapt social marketing strategie...[show_more][last_updated.last_updated_30]
Social Media Manager

Social Media Manager

GoviniArlington, VA, US
[job_card.full_time]
Govini transforms Defense Acquisition from an outdated manual process to a software-driven strategic advantage for the United States. Our flagship product, Ark, supports Supply Chain, Science and Te...[show_more][last_updated.last_updated_30]
Social Media Specialist

Social Media Specialist

VENESCO LLCArlington, VA, US
[job_card.full_time]
The Social Media Specialist’s primary responsibilities are to establish and implement the Drug Enforcement Administration’s communications goals to include Public, Congressional and int...[show_more][last_updated.last_updated_30]
  • [promoted]
Social Media Manager

Social Media Manager

OutreachWashington, DC, US
[job_card.full_time]
The Social Media Manager plays a pivotal role in amplifying Outreach's voice across global social channels.This leader will elevate the company's presence in the market, deepen engagement with key ...[show_more][last_updated.last_updated_variable_days]
  • [promoted]
Social Media Intern

Social Media Intern

TradeJobsWorkforce22203 Arlington, VA, US
[job_card.full_time]
Social Media Intern Job Duties : Manages the company's social media accounts and posts content.Moni...[show_more][last_updated.last_updated_30]
Social Media Associate

Social Media Associate

Public CitizenWashington, DC, US
[job_card.full_time]
Public Citizen’s Communications Office is seeking a social media associate to join a creative, energetic and fast-paced team at a critical political moment where authoritarianism is on the ri...[show_more][last_updated.last_updated_variable_days]
  • [promoted]
Social Media Intern

Social Media Intern

KME DigitalAlexandria, VA, US
[job_card.part_time]
Social Media Intern, you will be responsible for supporting the social media team and maintaining the digital presence of several clients, each with a unique voice and target goals.In this fast-pac...[show_more][last_updated.last_updated_30]
  • [promoted]
Social Media Manager

Social Media Manager

AstoundFalls Church, VA, United States
[job_card.full_time]
Astound is a leading provider of internet, WiFi, mobile, and TV services, dedicated to connecting communities and empowering lives through innovative technology. We also keep businesses connected wi...[show_more][last_updated.last_updated_30]
  • [promoted]
Manager, Social Media

Manager, Social Media

BabylistWashington, DC, US
[job_card.full_time]
Babylist is the leading registry, e-commerce, and content platform for growing families.More than 9 million people shop with Babylist every year, making it the go-to destination for seamless purcha...[show_more][last_updated.last_updated_variable_days]
Communications Specialist - Social Media

Communications Specialist - Social Media

U.S Comm for RefugeArlington, VA, US
[job_card.full_time]
Committee for Refugees and Immigrants (USCRI), is a non-governmental, not-for-profit international organization with a mission to protect the rights and address the needs of persons in migration by...[show_more][last_updated.last_updated_30]
  • [promoted]
Social Media

Social Media

TradeJobsWorkForce22201 Arlington, VA, US
[job_card.full_time]
Social Media Job Duties : Develop, implement and manage our social media strategy Define ...[show_more][last_updated.last_updated_30]
Social Media Strategist

Social Media Strategist

PinkstonFalls Church, VA, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Job Description

Job Description

Position Summary

The Social Media Strategist is responsible for developing, executing, and optimizing social media strategies that drive client visibility, engagement, and brand growth. This role combines both strategic planning and hands-on execution, ensuring that content, campaigns, and community engagement align with clients’ overall communication and business objectives.

The Social Media Strategist will lead the organic social media function, managing content calendars, analytics, and creative direction while working closely with Pinkston’s PR and paid digital teams. They should bring a strong understanding of platform trends, audience insights, and brand storytelling to help clients connect with their audiences in impactful and measurable ways. While our social media team works with a variety of clients and sectors, we’re currently seeking a Social Strategist with a particular focus on our faith-based and mission-driven clients.

This position requires both leadership and tactical expertise—shaping the big-picture strategy while rolling up their sleeves to produce, analyze, and refine daily social media activities.

Additional Details

  • Status : Exempt Salaried
  • Work Location : Falls Church
  • Travel : 0–20%
  • Reports to : Purvi Patel, head of Digital Strategy

Requirements

Role Responsibilities

Social Media Strategy & Execution

  • Develop and oversee organic social media strategies tailored to client goals, audiences, and platforms.
  • Manage day-to-day posting, engagement, and monitoring across multiple client accounts.
  • Leverage analytics tools to track and report on performance, translating insights into actionable optimizations.
  • Design and implement boosting strategies to enhance visibility and capitalize on viral opportunities.
  • Collaborate with Pinkston’s paid digital team to connect organic and paid campaigns for maximum impact.
  • Stay ahead of platform trends, emerging features, and best practices to ensure Pinkston’s clients remain competitive.
  • Content Development & Creative Oversight

  • Create, edit, and publish compelling social media content, including graphics, short-form video, and copywriting.
  • Provide creative direction for campaigns and special projects, ensuring content aligns with brand messaging and audience needs.
  • Collaborate with internal creative specialists (graphic designers, videographers, copywriters) to deliver engaging, high-quality assets.
  • Maintain consistency of voice, tone, and style across all client channels.
  • Client & Team Leadership

  • Serve as the lead social media expert for clients, presenting strategies, insights, and recommendations.
  • Partner with PR team leads to align social media strategies with broader client communication objectives.
  • Manage and mentor organic social media team members, setting clear expectations and providing feedback.
  • Support team onboarding, training, and professional development.
  • Operations & Management

  • Manage budgets and resources for social media work across client accounts.
  • Participate in hiring decisions for the organic social media team.
  • Ensure social media activities are delivered on time, within budget, and to the highest quality standard.
  • Skills & Qualifications

    Required :

  • Undergraduate degree or equivalent experience in marketing, communications, journalism, digital media, or a related field
  • 5+ years of professional social media experience (agency or in-house)
  • Demonstrated ability to develop and execute social media strategies that achieve measurable results
  • Strong portfolio of social media content and campaigns
  • Proficiency with social media management and analytics tools (e.g., Sprout Social, Hootsuite, native platform analytics)
  • Familiarity with creative tools such as Adobe Creative Suite, Canva, and AI-based content tools
  • Strong copywriting, editing, and storytelling skills for social platforms
  • Excellent communication, presentation, and client management skills
  • Ability to manage multiple projects simultaneously and adapt to shifting priorities
  • Comfortable working with a broad range of clients, including faith-oriented or Christian non-profits and other religious organizations
  • Culture

  • Alignment with Pinkston’s guiding principles
  • Persistent, detail-oriented, and committed to delivering excellence
  • Sees how individual work contributes to the broader client story and outcomes
  • Collaborative team player with strong ability to give and receive feedback
  • Proactive in problem-solving and resourceful in execution
  • Who We Are

    Pinkston is a full-service branding, marketing, and communications agency offering integrated public relations, creative, digital, and research services to transform companies and organizations. As an outcome-driven agency, Pinkston is committed to delivering customized, strategic solutions that drive real-world impact.

    Benefits

    Pinkston offers a comprehensive benefits package that includes company-sponsored health, dental, and vision plans accompanied by employer-funded life insurance, HRA, and short-term disability plan. Optional long-term disability and additional Life Insurance are also available. Pinkston provides a 401k retirement plan and contributes to each employee’s retirement annually, regardless of employee participation.

    At Pinkston, great things happen when people come together and are committed to building a collaborative in-person work environment. Pinkston is also committed to a healthy work-life balance. We offer flexibility through an innovative hybrid work model that gives team members the opportunity to work from home up to 30% of the time. Pinkston provides generous holiday and vacation policies, paid parental leave, and an additional week of paid “volunteer time off” to encourage employees to invest time in a 501C non-profit of their choice.

    Equal Opportunity Employer

    Pinkston is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Pinkston makes hiring decisions based solely on qualifications, merit, and business needs at the time.