[filters_job_card.part_time] Social media [h1.location_city]
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Social media • escondido ca
- [promoted]
Content & Social Media Specialist
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Job Description
Position Summary
We’re seeking an experienced, creative, and analytical Social Media specialist who can oversee and execute the end-to-end social media strategy, execution, measurement, and optimization across both PRG’s owned channels and The Loop’s client portfolio. This person will partner closely with account teams, creative, content, and PR to ensure social is integrated, high-performing, brand-right, and data-informed.
This is a strategic + execution role : you’ll set direction, manage workflows, and also roll up your sleeves to create, schedule, and measure content.
Key Responsibilities
Strategy & Planning
- Define and lead social media strategies for PRG’s brand channels and across multiple client accounts
- Develop annual, quarterly, and monthly social media plans (themes, campaigns, content pillars, platform plans)
- Conduct competitive and trend analyses; identify opportunities (emerging platforms, format innovation, influencer / social partnerships)
- Partner with PR, content, creative, and account leads to align social strategy with broader marketing / communications goals
Content Creation & Execution
Community & Engagement
Analytics, Reporting & Optimization
Team & Workflow Management
Cross-Functional Collaboration
Qualifications & Experience
Must-haves :
Nice-to-haves / bonuses :
Working Conditions & Location
Performance Metrics & Success Criteria
About PRG Golf
PRG is one of the world’s leading suppliers of innovative, high-quality bespoke golf accessories. With their own production facilities, PRG prides itself on creating industry-leading products for the world’s best courses, resorts, brands and events.
About The Loop
The Loop is a full-service golf marketing and communication, public relations and representation service, and with over 60-plus years’ combined experience working in senior roles spanning media, design, marketing, sales and communications, The Loop’s collaborative approach aims to deliver the best ideas to create and support engaging and premium PR campaigns, predominantly across the golf equipment, apparel and travel sectors.