[filters_job_card.part_time] Social media [h1.location_city]

Manager, Social Media - Philadelphia, PA

Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders, and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier, and more resilient. We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity, and community service.

Primary Purpose : Exelon's social media team develops and manages strategic, innovative, engaging social media communications supporting our companywide brand strategy. The manager of social media provides day-to-day direction of the team executing data-driven social strategy for Exelon and helps drive related governance across the Exelon family of companies. The position develops engaging, strategic, organic and paid social media campaigns informed by internal and industry metrics and driven by customer-centered stories. The position provides support for Exelon's operating companies on governance, best practices, aligning editorial strategy, and content creation and amplification. The position executes Exelon's social media advertising, managing paid social media budget, vendors, and related development funding. Work of the team and the manager includes supporting the integrated marketing communications programs and reputation management program. The position supervises a diverse, talented team of social media specialists and reporters. The social media team works closely with Exelon's content lab team, brand and marketing team, media relations, and internal communications teams to execute a companywide integrated communications strategy.

Primary Duties :

• The manager of social media provides day-to-day direction of the team executing data-driven social strategy for Exelon and helps drive related governance across the Exelon family of companies. The position develops engaging, strategic, organic and paid social media campaigns informed by internal and industry metrics.
• The position provides support for Exelon's operating companies on governance, best practices, aligning editorial strategy, and content creation and amplification.
• The position executes Exelon's social media advertising, overseeing all social paid social media budget, vendors, and related development funding.
• Work of the team and the manager includes supporting the integrated marketing communications programs and reputation management program.
• The position supervises a diverse, talented team of social media specialists and reporters.
• Develop and oversee execution of social media communications work related to projects for Exelon and BSC initiatives, and provide counsel on operating company projects, including advertising, digital content, special events, and other vehicles.
• Manage corporate / BSC vendor relationships and budgets for social media communications.
• Provide counsel to Exelon and operating company executives and leaders, informed by industry expertise and relevant external and internal metrics. Oversee creation of reports and presentations used to provide internal guidance related to social media.

Job Scope :

Minimum Education Required : Bachelors

Job Category : Management

Additional Qualifications / Responsibilities :

Preferred Qualifications :

Benefits :

Note : Exelon-sponsored compensation and benefit programs may vary or not apply based on length of service, job grade, job classification or represented status. Eligibility will be determined by the written plan or program documents.