Social media strategist Jobs in Shreveport, LA

Job Summary/Description:

Are you a competitive, driven sales professional who loves the thrill of the hunt? Do you get energized by winning new business, building relationships, and helping local companies grow through powerful media and digital solutions?

We’re looking for a Media Executive who is a true new business and digital hunter, someone who is fueled by competition, motivated by results, and ready to win. The right candidate will be aggressive in pursuing opportunities, confident in opening doors, and committed to delivering smart advertising solutions that help businesses succeed.

At the same time, we want someone who understands that success is even better when it’s shared. You must be a strong teammate, willing to collaborate, support others, and contribute to a winning culture.

Duties/Responsibilities include, but are not limited to:

What You’ll Do:
• Prospect, develop, and close new business opportunities
• Build strong relationships with local and regional advertisers
• Sell a full suite of media, sports marketing, and digital advertising solutions
• Identify client needs and create strategic campaigns that deliver results
• Stay current on cutting-edge digital products, trends, and opportunities
• Work closely with internal teams to execute campaigns successfully
• Consistently meet and exceed sales goals

This is a chance to build a career in a fast-moving, competitive, and rewarding industry. You’ll have access to powerful media brands, advanced digital products, sports marketing opportunities, and a team that wants to win.

If you’re ready to hunt for new business, compete at a high level, and grow your income without a cap, this opportunity is for you.
Don’t let this opportunity pass you by. Apply today!

Expectations for the First Days:

During your first days, you will be expected to:

• Learn our full portfolio of broadcast, digital, sports marketing, and advertising solutions
• Understand our sales process, CRM expectations, pricing structure, and internal resources
• Build a strong prospecting pipeline focused on new business opportunities
• Identify and begin outreach to high-potential local and regional advertisers
• Set meetings with business owners and decision-makers
• Begin developing custom marketing solutions based on client needs
• Present and close multi-platform campaigns to plan
• Demonstrate consistent daily sales activity, including calls, emails, networking, and in-person prospecting
• Work closely with sales leadership and teammates to learn best practices and market strategy
• Show a competitive mindset, coachability, and a strong desire to win

Expectations for the First Months:

By the end of your first months, you should be able to:

• Manage an active pipeline of new business prospects and opportunities
• Present and close multi-platform advertising campaigns at a pace that is on track to meet or exceed annual budget goals
• Generate consistent new business revenue
• Build strong relationships with clients and referral sources
• Demonstrate confidence in selling digital products, including streaming, targeted display, social, search, video, retargeting, and other current solutions
• Identify opportunities tied to sports, events, and premium content when appropriate
• Meet or exceed activity goals and revenue expectations
• Collaborate effectively with internal teams to ensure campaigns are executed successfully
• Show clear progress toward becoming a high-performing, self-sufficient Media Executive

Qualifications/Requirements:

The ideal candidate is:

• A proven hunter who enjoys prospecting and closing new business
• Competitive, self-motivated, and goal-oriented
• Passionate about digital advertising and emerging media products
• Comfortable presenting ideas and solutions to business owners and decision-makers
• A strong relationship builder with an existing network they can leverage
• A team player who brings energy, accountability, and a positive attitude
• Organized, persistent, and able to manage multiple opportunities at once

Bonus Points If You Have:
• A passion for sports and sports marketing opportunities

If you feel you’re qualified and want to work with a great group of people, go to , you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KSLA-TV/Gray Media is a drug-free company