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Marketing Specialist
Marketing SpecialistPatterson Companies • Loveland, CO, US
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Marketing Specialist

Marketing Specialist

Patterson Companies • Loveland, CO, US
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

Patterson Owned Brands Marketing Team

Patterson isn't just a place to work, it's a partner that cares about your success. One of the distinguishing marks of our company is the talented people who embrace the people-first, always advancing, and results-driven culture. Professional growth abounds in this motivating environment. We value the diverse talents and experiences our employees bring to Patterson and believe that they build a stronger and successful organization.

Job Summary

Patterson is currently looking for a passionate individual to join the Patterson Owned Brands Marketing Team and help us achieve our business objectives and sales goals. This role will give the candidate exposure to all aspects of marketing and sales, such as fiscal year strategic planning, customer segmentation, campaign planning, sales promotions, launching new products, sales training, and loyalty marketing. The Marketing Specialist will be responsible in supporting strategic plans across Patterson's different product lines in each animal health business unit and ensuring successful weekly execution in partnership with marketing operations and corporate shared services. Additionally, this role will work closely with category managers and vendors to secure assets and content in support of weekly planning delivery. If you're passionate, driven and find yourself seeking interesting work, new challenges and continuous learning opportunities, then we want you to join our team.

Essential Functions

To perform this job successfully, an employee must be able to perform each essential function satisfactorily, with or without reasonable accommodation. To request a reasonable accommodation, notify Human Resources or the manager who oversees the position.

  • Work closely with management, marketing, and product management to align and execute the integrated marketing calendar and supportive marketing briefs to deliver work on time and in service of the customer
  • Collaborate with marketing to plan and collect asset needs for strategic plans
  • Coordinate and assist with implementing promotional plans and materials designed to promote awareness, engagement and drive customer purchase decisions via the field-based selling organization
  • Manage and own billing process for various administrative tasks associated with budgeting, forecasting and channel performance connected to vendor funding and channel expense
  • Assist marketing in analyzing and summarizing campaign (channel and vendor) results
  • Monitor competitors movements summarizing insights on a quarterly basis
  • Maintain a collaborative, highly creative and progressive approach
  • Prioritize to manage tasks and work streams that will make the most difference to the business
  • Communicate with clear, concise written messages thru meeting notes, emails and reports
  • Develop and maintain relationships to work effectively within the matrix organization and with external vendor partners
  • Attend in-person trade shows and / or sales team meetings to work the booth or present

Additional functions

In addition to the essential functions listed above, the incumbent may perform the following additional functions.

  • Perform other duties as assigned by management
  • Job Qualifications

    Required Qualifications

  • Bachelor's degree in marketing or related field
  • 2-4 years of marketing experience
  • 2-4 years of experience in a fast-paced environment, with a proven track record of attention to detail
  • Working knowledge of the animal health industry
  • Experience in channel management
  • Ability to present ideas and back them up with facts
  • Ability to quickly foster relationships with other departments within the organization
  • Problem-solving and analytical skills
  • Excellent time management, multi-tasking, and organizational skills
  • Strong communication skills (written and verbal)
  • Strong usage and knowledge of Microsoft office suite
  • Preferred Qualifications

  • Strong communication and collaboration skills, both written and verbal
  • Working knowledge or experience working with a sales team is a plus
  • Working knowledge of distribution is a plus
  • Working Conditions

    Physical Demands

  • Operating a computer or other office devices for the majority of the workday
  • May occasionally need to move packages up to 10 pounds such as office supplies or equipment
  • Environmental Factors

  • Mendota Heights, MN Headquarters : We offer a hybrid work environment with two in-office days weekly at our Mendota Heights, MN headquarters. If you live within 50 miles of this location, in-person attendance is expected to foster collaboration, innovation, and team connection.
  • Loveland, CO Headquarters : We offer a hybrid work environment with two in-office days weekly at our Loveland, CO headquarters. Candidates residing within 50 miles of this location are expected to participate in on-site work to support spontaneous interactions and high-performing teamwork.
  • We provide competitive benefits, unique incentive programs and rewards for our eligible employees :

  • Full Medical, Dental, and Vision benefits and an integrated Wellness Program.
  • 401(k) Match Retirement Savings Plan.
  • Paid Time Off (PTO).
  • Holiday Pay & Floating Holidays.
  • Volunteer Time Off (VTO).
  • Educational Assistance Program.
  • Full Paid Parental and Adoption Leave.
  • LifeWorks (Employee Assistance Program).
  • Patterson Perks Program.
  • The potential compensation range for this role is $52,200.00 - $63,900.00, based on various factors such as candidate location, experience, and skills. The final offer amount could exceed this range.

    EEO Statement

    Patterson provides equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or other related medical conditions; status as a protected veteran or spouse / family member of a protected veteran; or disability.

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    Marketing Specialist • Loveland, CO, US

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