Paid Media ConsultantVirtualVocations • Birmingham, Alabama, United States
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Paid Media Consultant
VirtualVocations • Birmingham, Alabama, United States
[job_card.variable_days_ago]
[job_preview.job_type]
- [job_card.full_time]
[job_card.job_description]
A company is looking for a Paid Media Consultant to join their team.
Key Responsibilities
Provide expert SEM guidance and create tailored media plans for various platforms
Lead consulting projects on digital strategy and evaluate clients' advertising technology setups
Manage large-scale clients and present strategic recommendations based on campaign analysis
Required Qualifications
5+ years of media experience, with 3+ years using the Google Marketing Platform or similar platforms
Bachelor's degree, Master's degree, or relevant agency / brand experience and certifications
Proven track record in planning, buying, and optimizing media campaigns
Strong working knowledge of ad-serving technologies and multi-channel programmatic / search platforms
Familiarity with various measurement methods including MMM and incrementality tools
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Paid Media Consultant • Birmingham, Alabama, United States
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