Director, PAH Marketing

Summary :

The Director of PAH Marketing will play a pivotal role in shaping and executing the commercial strategy for Gossamer Bios first PAH launch. This role is ideal for a dynamic hands-on marketer who thrives in a fast-paced entrepreneurial environment and is excited to build from the ground up. Reporting to the Senior Director HCP Marketing this individual will lead the development of impactful brand programs customer engagement initiatives and launch tactics that drive awareness and adoption among healthcare providers patients and advocacy communities. This is a rare opportunity to join a small mission-driven team at the inflection point of commercialization.

Essential Duties and Responsibilities

• Lead tactical planning and execution for the upcoming PAH launch translating strategy into high-impact initiatives across personal promotion NPP and DTC channels. Own key launch deliverables including campaign development field materials digital assets and congresses that support brand awareness and customer engagement.
• Drive cross-functional launch readiness ensuring alignment across Marketing Sales Medical Regulatory and Market Access
• Partner with Market Research Medical Patient Advocacy and Sales teams to ensure customer insights and emerging trends in the marketplace inform marketing strategies and tactics.
• Collaborate closely with the omnichannel and analytics teams to activate integrated campaigns and measure performance across touchpoints.
• Effectively manage agency partners business processes and project plans.
• Champion a test-and-learn mindset identifying opportunities to innovate within the rare disease marketing space
• Manage budgets for key marketing tactics ensuring efficient resource allocation to maximize ROI.
• Lead MLR discussions and ensure all marketing activities comply with regulatory and legal requirements be the cross-functional liaison to receive marketing approval requests including advertising standards and industry guidelines.

Job Qualifications

Education Certifications Experience

Knowledge Skills and Abilities

SPECIAL WORKING CONDITIONS

Gossamer Bio is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants and complies with all applicable national state and local laws governing nondiscrimination in employment.

The expected salary range for this position is listed below. Actual pay will be determined based on experience qualifications and other job-related factors permitted by law. This position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. This position also qualifies for the benefits as listed below.

Gossamer Bio offers highly competitive benefit plans and programs including medical dental and vision insurance 401(k) and 401(k) matching long-term incentive plan disability plan vacation pay sick time holiday pay and work personal and family time off in accordance with the terms of the applicable plans. For additional general information on Company benefits please visit Range

$225000 $250000 USD

California Consumer Privacy Act (CCPA) Notice for California Residents :

This notice is to notify you that personal data about you has been collected by Gossamer Bio (Controller) which is located at 3115 Merryfield Row Suite 120 San Diego CA 92121 and can be contacted by emailing because Controller wishes to evaluate your candidacy for employment at Controller.

Your personal data was either obtained from publicly available sources (e.g. LinkedIn) or provided to Controller by someone who referred you for potential employment. Controllers Privacy team can be contacted at .

Your personal data will be processed for the purposes of managing Controllers recruitment related activities which include setting up and conducting interviews and tests for applicants evaluating and assessing the results thereto and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under Art. 6(1)(f) of Regulation (EU) 2016 / 679 (General Data Protection Regulation) and the California Consumer Privacy Act (CCPA) as necessary for the purposes of the legitimate interests pursued by the Controller which are the solicitation evaluation and selection of applicants for employment.

Your personal data has been shared with Greenhouse Software Inc. a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controllers behalf.

Your personal data will be retained by Controller as long as Controller determines it is necessary to evaluate your application for employment. Under the GDPR and CCPA you have the right to request access to your personal data to request that your personal data be rectified or erased and to request that processing of your personal data be restricted. You also have to right to data addition you may lodge a complaint with a supervisory authority.

Required Experience :

Director

Key Skills

Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation

Employment Type : Full Time

Experience : years

Vacancy : 1