Director, Sales Operations

Join a high-performing team at Sonatus that’s redefining what cars can do in the era of Software-Defined Vehicles (SDV).

At Sonatus, we’re driving the transformation to AI-enabled software-defined vehicles. Traditional automotive software methods can’t keep pace with consumer expectations shaped by the mobile industry—where features evolve rapidly, update seamlessly, and improve continuously. That’s why leading OEMs trust Sonatus to accelerate this shift. Our technology is already in production across more than 5 million vehicles on the road today and rapidly expanding.

Headquartered in Sunnyvale, CA, with 250+ employees worldwide, Sonatus combines the agility of a fast-growing company with the scale and impact of an established partner. Backed by strong funding and proven by global deployment, we’re solving some of the most interesting and complex challenges in the industry. Join us and help redefine what’s possible as we shape the future of mobility.

The Opportunity

The Director of Sales Operations is responsible for designing, optimizing, and managing the processes, tools, and data that enable our global sales organization to perform at its best. This role will lead the operational backbone of our sales team, ensuring predictable growth, high-quality pipeline management, and seamless collaboration between inside sales, field sales, marketing, and customer success. This role reports directly to the Chief Revenue Officer and includes a variable component in addition to the base salary.

A key focus of this position is the effective use of HubSpot CRM to drive data integrity, sales automation, and actionable insights across the sales funnel.

Sales Operations Strategy & Leadership

• Develop and execute the overall sales operations strategy aligned with corporate growth objectives.
• Partner with sales leadership to define KPIs, territory structures, quota models, and performance dashboards.
• Support the field sales team with process optimization, forecasting accuracy, and pipeline management best practices.
• Drive adoption and continuous improvement of HubSpot CRM across the global sales organization.

HubSpot Management & Optimization

Field Sales Enablement

Process Improvement & Governance

Required Qualifications

Preferred Qualifications

Success Metrics

Benefits Offered :

Perk Offerings include :

Employee Engagement Offerings :

The posted salary range is a general guideline and represents a good faith estimate of what Sonatus ("Company") could reasonably expect to pay for a base salary for this position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, geographic location and external market pay for comparable jobs. The Company reserves the right to modify this range in the future, as needed, as market conditions change.

Pay range for this role

$175,000 - $287,000 USD

Sonatus is a fast-paced and innovative company and are seeking team members who are passionate about making a difference. If you are ready to take your career to the next level, we highly encourage you to apply.

To all recruitment agencies : Sonatus, Inc. ("Sonatus") does not accept unsolicited agency resumes. Please do not forward resumes to our careers alias or other Sonatus' employees. Sonatus is not responsible for any fees associated with unsolicited activities.

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