Senior Salesforce Marketing Cloud Consultant

Job Title : Senior Salesforce Marketing Cloud Consultant

Location : Charlotte, NC (Hybrid)

Job Type : Contract

Max Pay Rate : $ / hr

About the Role

We are seeking a Senior Salesforce Marketing Cloud (SFMC) Consultant to lead end-to-end process design, optimization, and execution for complex email marketing programs. This expert-level role combines marketing technology, campaign operations, data-driven strategy, and cross-functional leadership to support high-impact digital initiatives.

Key Responsibilities

Lead the design, optimization, and solutioning of Salesforce Marketing Cloud processes and capabilities.

Oversee email marketing production for complex campaigns, including dynamic content, personalization, SQL queries, automations, and journey building.

Partner closely with marketing campaign managers and business leaders to align execution plans with strategic priorities.

Collaborate with stakeholders on campaign requirements, personalization logic, segmentation, and creative direction.

Lead cross-functional efforts to advance systems, processes, and best practices for email production.

Analyze existing email programs and design solutions to improve efficiency, scalability, and operational excellence .

Work with product, technology, and business partners to address technical challenges and implement solutions.

Engage with senior leadership to provide expert recommendations on marketing execution strategies.

Required Qualifications

• years in Business Execution, Marketing Operations, Salesforce Marketing Cloud, Marketing Automation, or Strategic Planning roles.

Extensive experience with Salesforce Marketing Cloud including :

SQL

Journey Builder

Automation Studio

Dynamic content / personalization

Experience leading complex marketing programs and cross-functional initiatives.

Strong analytical, strategic-thinking, and creative problem-solving abilities.

Preferred

Experience in enterprise-level email marketing operations

Knowledge of marketing data structures, segmentation, and compliance

Strong partnership skills across marketing, product, and technology teams