Marketing Strategy Manager

WHO WE ARE

Baldwin Richardson Foods is focused on enriching the flavor of life. As a full-service liquid products supplier and strategic partner to the food and beverage industry, Baldwin Richardson Foods combines its formulation expertise and unique packaging options with robust processing capabilities to produce high-quality sauces, toppings, syrups, fillings, and shelf-stable beverages for the world's most iconic Quick Service Restaurants (QSRs), Consumer Packaged Goods (CPG) brands, and food service companies. Its state-of-the-art Innovation & Culinary Center transforms trends and culinary inspiration into legendary products through an award-winning commercialization process. The company also manufactures and markets Mrs. Richardson's dessert sauces and Nance's mustards/condiments in addition to producing finished goods for the private label sector. BRF maintains its headquarters and a manufacturing facility in Macedon, New York; with a Culinary Innovation Center in Westmont, Illinois; and offices and manufacturing facilities in Williamson, New York; Pennsauken, New Jersey; and Corona, California. This role reports into our Westmont, Illinois location, hybrid reporting.

WHAT WE NEED

The Marketing Strategy Manager is responsible for supporting Baldwin Richardson Foods’ key foodservice and retail customers by driving issue-oriented customer-specific insight work; translating broad, cross-customer insights, trends, and category knowledge to identify and address customer opportunities. Additionally, this role is integral in studying and analyzing market conditions to find white spaces to fuel BRFs long-term and sustainable growth through our capabilities and vast portfolio of products. They will support the department in the strategic planning process across foodservice and retail channels to position BRF to win in core, new and emerging markets. They will track and report on portfolio and industry trends to stay ahead of an always-evolving environment.

This highly visible position, reporting to the Senior Manager of Strategic Marketing and working in close coordination with BRF’s sales team, Product Line Managers, R&D, and other cross-functional stakeholders, will be filled by a candidate with a strong drive and energy, who has strong analytical skills, innate knack to turn data into insights, then into a compelling selling story, and has highly effective verbal, written, and influential communication skills.

WHAT YOU WILL DO

Position Responsibilities

Key Capabilities

WHAT YOU WILL NEED TO BE SUCCESSFUL

Knowledge, Skills, and Ability:

At BRF, base pay is one part of our total compensation package and is determined within a range. Your base pay will depend on your skills, qualifications, experience, and location.

You’ll also receive a comprehensive benefits package including a low premium and out of pocket cost medical, dental and vision coverage, 401k with company match, generous sick and vacation time, 9 paid holidays, birthday and floating holidays, volunteer time and more!

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