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Asst Director Law Admissions: Recruitment/Marketing
Asst Director Law Admissions: Recruitment/MarketingInsideHigherEd • All Cities, Virginia, United States
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Asst Director Law Admissions: Recruitment/Marketing

Asst Director Law Admissions: Recruitment/Marketing

InsideHigherEd • All Cities, Virginia, United States
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  • [job_card.full_time]
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Position Summary: You must attach a resume and cover letter to be considered for this position

The Assistant Director of Admissions serves as an essential member of the Law School and University team and has direct reporting responsibility to the Associate Dean of Admissions. This individual works as part of our Law School Admissions team to annually recruit a highly select and diverse student class and plays an integral role in all aspects of the Law School's admissions process, including recruitment, evaluation, and selection of applicants for admission to the J.D., Transfer, and Visiting programs. They have primary responsibility in planning and executing admissions events, and play a key part in the development and implementation of admissions communications strategy.

This position participates in new and strategic goal setting to increase applications, develops and establishes relationships with community, governmental agencies and law school entities to promote Richmond Law, and provides advising services to prospects, applicants, and prelaw communities.

Job Duties/Responsibilities:

Marketing and Communications - 30%

Coordinate with the Director and Office of Communications to create and implement national marketing and communications plan.

Participate in the development of print and digital marketing materials.

Monitor and manage the communication flow to specific student groups with the assistance of the Director.

Serve as liaison between Office of Admissions and campus communications partners, including ESCRMS office.

Perform data collection and analysis on communications; recommend improvements.

In partnership with the Director, develop and implement communications strategies to educate pre-law advisors on the law school profile.

Recruitment & Enrollment Management - 30%

Represent Richmond Law at recruiting events throughout the country and internationally and maintain reports of various recruitment events.

Provide application guidance and assistance to prelaw students and prelaw professionals. Communicate with admitted students about their acceptance to Richmond Law, and answer any questions the admitted student may have.

Respond to inquiries regarding all facets of the admissions process. Aid prospects through the extensive process of applying to our law school via LSAC. Counsel applicants and prospective applicants on procedures, policies, and status of an application.

Manage all on-campus events for both prospective and admitted students.

Manage the prospective student visits and processes from start to finish, including facilitating engagement between the prospective students and Admissions Staff as well as other members of the Richmond Law Community (e.g., faculty, students, other campus departments). Track all visits and analyzes year end data for future strategic planning.

Develop website content for Admissions, Admitted Students, and Waitlisted student pages. Coordinate with Office of Communications to implement content.


Develop and implement yield programming such as Admitted Students Days and local or regional welcome receptions.

Create and manage all activity for the incoming class student Facebook page. Manage any future social media platforms.


Coordinate with financial education companies to develop programming for prospective and admitted students.

Review J.D. applications thoroughly; interpret and evaluate the academic credentials of law school applicants; administer admission decisions in conjunction with the Associate Dean of Admissions. Serve as a voting member on the J.D. committee to make admissions decisions and award scholarships; establish processes and activities to increase the quality and quantity of law school students and ensure a diverse and well-qualified entering class.

Visitor Experience - 25%

Create and manage outreach events and programs in an effort to market and advertise our law school.

Coordinate private visits with student groups, undergraduate faculty and administrators, international groups, and prelaw advisors. Ensure successful implementation of these recruiting events. Strive to bring in quality students while reaching statistical goals for the year.

Develop outreach plan and execute outreach to hundreds of Pre-law Advisors and campus Pre-law (PAD) Organizations soliciting invitations to speak to prelaw students on campuses around the country and internationally. Execute outreach to other non-traditional groups interested in law. Work with connections of alumni to develop more outreach programs.

Develop and implement new pipeline programs in conjunction with faculty and prelaw advisors on undergraduate campuses. Focus on pipelines for marginalized, underrepresented, and otherwise non-traditional students to law school.

Monitor and manage the communication flow to applicants, undergraduate career centers, and pre-law advisors.

Develop and recommend operating policy and procedural improvements for outreach to the Associate Dean by assisting in problem solving, project planning and development and execution of stated goals and objectives.

Engage with community partners through outreach activities to grow the Richmond Law brand.

Volunteer Management - 15%

Manage the Ambassador Program by taking applications, selecting individuals, and managing expectations. Supervise training for tours, admissions policies, and interactions with students.

Contacts:

External constituents-Prospects, Applicants, Current Students, Parents, Alumnae, Pre-Law-Advisors, Pre-Law Organizations, other Law School Admissions Offices, Undergraduate institutions, international organizations and educational institutions, and Outside Vendors.

Law School faculty, administration, and current students - work with faculty to generate support for programs they oversee; coordinate with Law School Career Services, Student Services, and External Relations to optimize the connection with prospective students in recruiting, hiring, and student support.

University departments - ongoing contact with offices of Undergraduate Admissions and Enrollment Management, International Student and Scholar Services, Registrar's Office, Financial Aid, and Communications.

Supervision Exercised:

Supervise Law School Admissions Ambassadors and volunteers.

Working Conditions/Physical Effort (identify the working conditions and physical demands which relate to the job duties/responsibilities of the position)

Position requires extensive travel and irregular hours, demanding a willingness to work a flexible schedule and commit to evenings and weekends for special events and/or emergencies. Must be able to handle objects up to 20 pounds occasionally and/or up to 10 pounds frequently.

Qualifications:

Attention to detail and strong organizational skills are needed to accomplish several ongoing assignments simultaneously. Must be able to work well under pressure, meet established deadlines and exercise tact when dealing with challenging situations. Work regularly with information requiring the utmost discretion. A high degree of personal integrity is essential. Excellent judgment required.

Remarkable written, verbal, analytical, and presentation skills required. Strong interpersonal skills with the ability to work collaboratively in a team setting required. Ability and willingness to work with varied constituencies including students, faculty, administrative colleagues, and staff required. Positive attitude, flexibility and customer-service orientation required. Solid verbal and presentation skills.

Strong problem-solving skills. Advanced organizational, time management and process management skills. Demonstrated computer experience in word processing, PowerPoint, Excel spreadsheets and databases preferably in Microsoft Office Suite. Ability to work independently.

Education & Experience:

Required: Bachelor's degree in a related field from an accredited institution

One of the following preferred:

  • J.D. / Advanced degree from an accredited institution or a Master's Degree from an accredited institution
  • or a minimum of two years of professional experience in a School of Law environment, preferably in the admissions department.

Desired knowledge of:

  • higher education marketing trends at the graduate professional school level
  • student recruitment and retention issues at the graduate degree level

Scheduled Hours: Monday through Friday, 8:30 am to 5 pm; 38.75 hours per week. Requires extensive travel and a flexible schedule.

Salary Grade 6: Salary range $47,154.00 to $70,148.00 annually

Full-time exempt position with University Benefits

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Asst Director Law Admissions: Recruitment/Marketing • All Cities, Virginia, United States

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