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Digital Media Account Executive
Digital Media Account ExecutiveNexstar Media • Amarillo, Texas, USA
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Digital Media Account Executive

Digital Media Account Executive

Nexstar Media • Amarillo, Texas, USA
[job_card.30_days_ago]
[job_preview.job_type]
  • [job_card.full_time]
[job_card.job_description]

The Digital Media Sales Account Executive is responsible for generating digital revenue through the strategic selling of our digital marketing services offerings.

  • Serve as the sales marketing lead driving revenue from digital marketing services for clients across all channels mobile tablet and web
  • Develop and execute go-to-market sales strategies that result in exceeding revenue targets in Digital Marketing Services
  • Responsible for delivering and marketing a powerful suite of local digital marketing products and services that help local SMBs grow successfully
  • Develop local sales strategies in major industry verticals (auto medical etc.)with clear goals and measurable objectives that can be tied to revenue growth.
  • Establish maintain and grow relationships with advertisers and agencies
  • Position and pre-sell all opportunities to highlight the benefit and value proposition in the marketplace
  • Consistently communicate with clients on all business activity
  • Complete knowledge of the market and competitive landscape
  • Utilize a consultative sales approach to develop strategic understanding of clients business and marketing needs
  • Meet and exceed performance management targets for account activity and revenue generation
  • Serve as an advisor to GM and DOS and help make informed decisions on key issues surrounding digital marketing objectives
  • Establish key relationships within the local business community in order to effectively build and maintain ad revenue vs. budget

Requirements & Skills :

  • BA or BS in Business Marketing or Advertising preferred
  • 5 years of digital media sales and marketing experience preferred
  • Significant knowledge of the digital advertising landscape including Paid Search Programmatic Ad buying Social Media Management Mobile Strategy etc.
  • Motivated enthusiastic self-starter who can work effectively both independently and in a team environment
  • Effective communication and client presentation skills
  • Ability to interact with high-level decision makers
  • Ability to sell through a consultative sales experience
  • Ability to sell a vast array of products
  • Excellent follow-up strong organizational skills and attention to detail
  • Proven ability to meet and exceed sales goals and secure revenue goals
  • Interest and passion for digital trends and how they relate to the media / broadcast industry
  • Strategic thinker with strong ability to translate complex ideas into succinct and compelling sales narratives
  • Resourceful self-motivated and a skillful multI-tasker
  • Strategic foresight
  • Valid drivers license with an acceptable driving record
  • Required Experience :

    IC

    Key Skills

    Crystal Report,Infection Control,Content Marketing,Health And Safety Management,ASP

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

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