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Director of Creative Strat Ideation
Director of Creative Strat IdeationTennessee Staffing • Nashville, TN, US
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Director of Creative Strat Ideation

Director of Creative Strat Ideation

Tennessee Staffing • Nashville, TN, US
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  • [job_card.full_time]
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Director Of Creative Strategy And Ideation

This position is incentive eligible. Come join our team as a Director of Creative Strategy and Ideation. We care for our community! Just last year, HCA Healthcare and our colleagues donated $13.8 million dollars to charitable organizations. Apply today!

Job Summary and Qualifications At HCA Healthcare, we are driven by a single mission : Above all else, we are committed to the care and improvement of human life. That's more than just a privilege. At HCA Healthcare, it is our calling. Since our founding more than 55 years ago, we have followed a vision of healthcare the way it should be : patient-centered, constantly evolving and constantly improving, practiced with integrity and compassion. We all have a role in making this vision a reality. Together, we can improve more lives in more ways. The Director of Creative Strategy & Ideation reports to the Sr. Director of Creative Strategy and plays a pivotal role in shaping creative strategies that align with HCA Healthcare's business and marketing goals. This role involves leading concept development, crafting creative copy, and ideating brand activations across internal and external campaigns. Collaboration, strategic thinking, and brand consistency are central to the position.

What you will do in this role :

  • Lead creative concept development for diverse initiatives.
  • Develop copy for marketing campaigns (brand, recruitment, reputation, etc.).
  • Ideate environmental and experiential brand activations.
  • Collaborate with design teams on multi-platform campaigns.
  • Participate in strategy meetings and brainstorming sessions.
  • Use data and KPIs to inform messaging and tone.
  • Pitch creative ideas to stakeholders and executives.
  • Ensure brand consistency across all creative outputs.

What qualifications you will need :

  • Bachelor's Degree in marketing, design, creative development or similar fields.
  • Seven+ years of experience in a similar role within an advertising agency, creative studio, production company, in-house marketing team or similar entities.
  • Extensive history of creative ideation for a wide variety of marketing initiatives, including brand and consumer campaigns, internal communications, executive events, experiential, environmental and interactive activations and more.
  • Knowledge of all aspects of creative production, including video, photo, graphic design and motion graphics.
  • Proven experience in leading creative teams for large-scale projects.
  • Excellent communication and presentation skills.
  • Strategic thinking with a flair for storytelling and brand development.
  • Working knowledge of production and collaboration applications such as Adobe Creative Suite, Frame.io, Figma, Workfront and similar.
  • Proficiency in Microsoft Office suite, as well as project management applications such as Workfront.
  • Occasional overnight travel is required.
  • "The great hospitals will always put the patient and the patient's family first, and the really great institutions will provide care with warmth, compassion, and dignity for the individual." - Dr. Thomas Frist, Sr. HCA Healthcare Co-Founder

    If you are looking for an opportunity that provides satisfaction and personal growth, we encourage you to apply for our Director of Creative Strat Ideation opening. We promptly review all applications. Highly qualified candidates will be contacted for interviews.

    Unlock the possibilities and apply today! We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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