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SVP, Global Marketing
SVP, Global MarketingEnergy Exemplar • Salt Lake City, UT, US
SVP, Global Marketing

SVP, Global Marketing

Energy Exemplar • Salt Lake City, UT, US
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  • [job_card.full_time]
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Job Description

Job Description

About Energy Exemplar

In an era where the world is rapidly advancing towards a cleaner future through decarbonization, Energy Exemplar's mission lies in 'Empowering Transformative Energy Decisions'. Founded in 1999 in Adelaide, Australia, our award-winning software portfolio encompassing the modeling and simulation platform PLEXOS®, Aurora, and Adapt2, is trusted by innovative organizations across the globe. Through our technology and people, we strive to enable stakeholders from across the entire energy value chain to revolutionize the energy ecosystem and to collaboratively plan and execute for a sustainable energy future with unprecedented clarity, speed, and innovation.

Our impact is global and is being recognized across the industry. Some of our recent accolades include :

  • SaaS Company of the Year (2025) – Global Business Tech Awards.
  • Environmental Impact Award (2025) – E+E Leaders Awards.
  • IPPAI (Independent Power Producers Association of India) Power Awards (2025) - Winners
  • Finalist : Platts Global Energy Awards (2024) – Grid Edge category
  • Finalist : Reuters Global Energy Transition Awards (2024) – Technologies of Change
  • Top 50 Marketing Team (2024) – Voted by the public at the ICON Awards.

How We Work

Energy Exemplar is growing fast around 30% year on year and, that growth is driven by how we work. We trust our team to deliver great results from wherever they work best, whether that's at home, in the office, or on the move.

We're a global team that values ownership, integrity, and innovation. You'll be supported to balance work and life in a way that works for you, and empowered to take initiative, solve problems, and make an impact, regardless of your background, location, or role.

Our four core values, Customer Success, One Global Team, Integrity & Ownership, and Innovation Excellence aren't just words. They show up in how we collaborate, how we solve, and how we grow together.

About the Role

Energy Exemplar is seeking an accomplished and commercially minded Senior Vice President (SVP) of Marketing to lead our global marketing organization and accelerate our next phase of growth. This is a high-impact executive role focused on revenue-driven marketing, multi-segment GTM performance, pipeline creation, and operational excellence.

As our SVP of Marketing, you will define the global marketing vision, elevate product visibility, and architect a highly effective demand engine that consistently fuels revenue. You will oversee a diverse global team spanning brand, digital, field, partner, ABM, events, operations, and product marketing creating the cohesive engine that powers Energy Exemplar's growth worldwide.

If you are a data-driven, GTM-focused leader who thrives in fast-scaling SaaS environments undergoing reinvention, category creation, or hyper-growth, we'd love to speak with you.

What You'll Do

Drive Revenue Growth & GTM Acceleration

  • Lead the global marketing strategy with a deep emphasis on pipeline creation and revenue contribution, targeting at least 25% of pipeline creation and 25% of revenue conversion through multi-segment, multi-region motions.
  • Build and manage a sophisticated, scalable demand engine—spanning digital, field, partner, content, and ABM—to deliver high-quality opportunities with measurable ROI.
  • Partner tightly with Sales, Product, and the C-suite to design aligned, data-informed GTM strategies across regions and segments.
  • Champion AI-driven insights and tools to optimize targeting, personalization, qualification, and campaign performance.
  • Deliver on global AOP commitments, including 10% faster deal cycle times and increased funnel velocity through improved conversion rates and higher-quality sourcing.
  • Own Lead Generation, Conversion & Performance Marketing

  • Oversee all inbound and outbound motions, optimizing for conversion, velocity, and cost efficiency across every stage of the funnel.
  • Implement modern attribution models, predictive analytics, forecasting processes, and performance frameworks to inform high-confidence decision making.
  • Implement GenAI-powered website and journey automation to surface high-intent prospects earlier, accelerate speed-to-lead, and route qualified opportunities to Sales with greater precision.
  • Maintain disciplined CAC control through efficient, targeted programs and AI-enabled qualification.
  • Evolve marketing performance metrics to emphasize cycle-time reduction, pipeline acceleration, and conversion uplift, aligned to broader revenue operations strategies.
  • Ensure a healthy balance of new and existing customer opportunities by improving funnel quality, predictability, and velocity.
  • Grow Product Visibility & Market Presence

  • Elevate Energy Exemplar's brand story and product visibility across global markets.
  • Deepen product marketing impact—refining messaging, positioning, category narrative, and commercialization strategies.
  • Launch content programs aligned to the top 5 use cases across the top 3 segments, accelerating Discovery
  • Ensure optimal ROI from global events, with clear influence on pipeline and revenue.
  • Lead, Inspire & Scale a Global Marketing Team

  • Inspire and manage a diverse, global marketing organization with sophistication, clarity, and strong operational boundaries.
  • Build a culture of accountability, creativity, and operational excellence.
  • Evolve and expand marketing operations, tools, and processes to enable scale, transparency, and executional rigor.
  • Ensure disciplined budget stewardship and investment efficiency as the organization continues to grow.
  • Act as a proven operator in environments undergoing transformation, GTM reinvention, resets, or rapid growth.
  • Build strong cross-functional operating rhythms with Sales, CS, Product, Finance, and People teams
  • What We're Looking For

  • 15+ years of progressive marketing leadership experience in enterprise B2B SaaS.
  • Demonstrated ability to build and manage complex, multi-channel demand engines, including digital, field, partner, content, and ABM.
  • Proven history of delivering pipeline contribution and revenue impact through marketing-led motions.
  • Expertise leveraging GenAI and advanced analytics for targeting, qualification, and operational efficiency.
  • Ability to collaborate tightly with the C-suite and influence cross-functional strategy.
  • Strong background in product marketing, category creation, and commercialization—not just campaign execution.
  • Experience managing and developing high-performing global teams.
  • Exceptional communication, leadership presence, and strategic thinking skills.
  • Experience in the energy, analytics, or simulation software space is beneficial but not required.
  • What Success Looks Like

    By the end of your first year, you will have :

  • Achieved a 10% reduction in deal cycle times and improved funnel velocity across priority segments through elevated demand performance and stronger GTM alignment.
  • Delivered at least 25% of total pipeline creation and 25% of revenue influence through integrated digital, field, partner, ABM, and content-led motions.
  • Implemented AI-powered website and journey automation that accelerates speed-to-lead, surfaces high-intent prospects earlier, and routes qualified opportunities with greater precision.
  • Improved funnel quality, predictability, and conversion rates, ensuring balanced opportunity flow across both new and existing customer motions
  • Maintained strong CAC efficiency through disciplined budget stewardship, targeted program investments, and optimized channel performance.
  • Strengthened global brand and product visibility, with measurable improvements in Discovery and engagement tied to priority use cases and market segments.
  • Scaled a cohesive, data-driven global marketing organization, enhancing operational rigor, forecasting accuracy, and cross-functional operating rhythms with Sales, CS, Product, Finance, and People teams.
  • #LI-REMOTE

    Energy Exemplar is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. We welcome applications from people of all backgrounds, experiences, identities, and abilities. Please let us know if you require accommodations at any stage of the recruitment process—we're here to support you in showcasing your full potential.

    Energy Exemplar respects your privacy and is committed to protecting the personal data you share during the recruitment process. This Candidate Privacy Notice explains how we collect, use, and protect your personal information when you apply for a role with us.

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