Job Description
Job Description
Short-Form Content Creator (Contract) – Plum Market
Location : Michigan (Store Visits)
Hours : 10–15 hours / week
Pay : $18–$22 / hr or monthly retainer
Category : Contract – Marketing / Social Media
About Plum Market
Plum Market is a family-owned neighborhood grocer redefining what it means to shop fresh, local, and intentional. Founded by brothers Marc and Matt Jonna, Plum has become a beloved community hub known for premium curation, chef-crafted prepared foods, top-tier wine & spirits, and exceptional customer experiences.
We’re expanding our brand and elevating our storytelling—and we’re looking for a creative, trend-savvy Short-Form Content Creator to capture the Plum vibe across social media.
Role : Short-Form Content Creator (Contract)
We’re seeking a creative, reliable, visually sharp content creator to produce premium food-forward videos and social content for Instagram, TikTok, and YouTube Shorts. This role combines storytelling, creativity, and hands-on content production—perfect for someone who loves food, culture, and capturing moments.
What You’ll Do
Daily + Weekly Content Creation
- Shoot, edit, and post short-form video content (trending clips, product spotlights, founder moments, food visuals).
- Create engaging Instagram Stories (polls, Q&As, behind the scenes, product drops).
- Produce 3–5 short-form videos per week across Plum departments : Produce, Bakery, Prepared Foods, Wine & Spirits, Wellness, and more.
- Capture real-time in-store content at Michigan locations (customers, products, chef moments, displays, events).
Strategy + Planning
Develop a monthly short-form content calendar for TikTok, Instagram, and YouTube Shorts.Experiment with formats and analyze engagement to refine strategy.Shoot and organize stock video and photo assets (store atmosphere, ingredients, seasonal items, team culture).What We’re Looking For
Required
Reliable transportation to visit the Farmington office and Michigan stores.Strong understanding of TikTok, Instagram Reels, meme culture, and viral short-form trends.Proficiency with editing tools (CapCut, InShot, Adobe Premiere, Final Cut).Comfortable filming customers, team members, and products in busy retail settings.Creative, flexible, quick-turn content creator with strong attention to detail.A premium visual eye — clean, crisp, minimal aesthetic.Self-starter who works well independently.Bonus Skills
Experience in brand storytelling or social media managementFood, grocery, wellness, or retail knowledgePhotography or design experienceCommitment & Compensation
Hours : 10–15 per week (light but consistent daily touchpoints)Pay : $18–$22 / hr based on experience or monthly retainerPerks :
20% employee discountFree product tastingsEarly access to new items