Sr. Product Marketing Manager

Senior Product Marketing Manager (PMM)

This is a remote position, however, the candidate must reside within 30 miles of one of the following locations : Portland ME, Chicago IL, Boston MA, Washington DC, Dallas TX, San Jose CA, Seattle WA, or New York City NY.

About the Role

We're looking for a data-driven, commercially-minded Senior Product Marketing Manager (PMM) to own the Small Business segment for our North America Mobility business at WEX. You'll be the driving force behind how we position our SMB solutions, drive adoption and acquisition, and enable sales to succeed in a complex, evolving buyer landscape.

This role is ideal for a PMM who thrives on insight, clarity, and hustlesomeone who can distill complex market signals into clear GTM strategies, has a bias for measurable outcomes, and knows how to equip sales and marketing teams to win.

This is not a generalist role. We're seeking a product marketer, not a brand marketer or a general business operator. You'll be at the center of how we grow our SMB business, partnering closely with Sales, Product, and Revenue Marketing to ensure our GTM is as sharp as our strategy.

How You'll Make an Impact

Own positioning, messaging, and GTM strategy

• Define and evolve value propositions, messaging pillars, and sales narratives tailored to SMB buyers and decision-makers
• Shape the GTM strategy for our Small Business product line, ensuring it's insight-driven and segment-specific
• Use customer, market, and competitor research to refine our message and drive differentiation

Drive launches and adoption

Enable sales teams to win

Fuel customer and market insight

Who You Are

Experience You'll Bring

Why This Role Matters

WEX's SMB segment is a massive growth lever and a fiercely competitive one. We need someone who can not only market the product but build the engine that helps us scale. You'll help define how WEX shows up to small business buyers, what makes us stand out, and why we win.

The base pay range represents the anticipated low and high end of the pay range for this position. Actual pay rates will vary and will be based on various factors, such as your qualifications, skills, competencies, and proficiency for the role. Base pay is one component of WEX's total compensation package. Most sales positions are eligible for commission under the terms of an applicable plan. Non-sales roles are typically eligible for a quarterly or annual bonus based on their role and applicable plan. WEX's comprehensive and market competitive benefits are designed to support your personal and professional well-being. Benefits include health, dental and vision insurances, retirement savings plan, paid time off, health savings account, flexible spending accounts, life insurance, disability insurance, tuition reimbursement, and more. For more information, check out the "About Us" section. Pay Range : $120,000.00 - $160,000.00