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PPC Strategist
PPC StrategistSMB Team • Philadelphia, PA, US
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PPC Strategist

PPC Strategist

SMB Team • Philadelphia, PA, US
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  • [job_card.full_time]
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[job_card.job_description]

Are you someone who LOVES creating paid search campaigns? Do you have experience in Legal Marketing ? Do you have proven success in building PPC campaigns with real results?

If you answered "yes" to these questions, keep reading.

The SMB Team is the fastest-growing digital marketing and coaching business for attorneys nationwide and we are looking for a PPC and SEM Strategist to join our team!

WHAT'S IN IT FOR YOU?

📈 An opportunity to be a part of the #1 Fastest Growing Legal Marketing & Coaching Company in the U.S.

🦷 BENEFITS – We pay for 75% of your Medical, Dental, Vision insurance for YOU and YOUR FAMILY.

💰 BONUSES - An opportunity to earn quarterly bonuses based on performance.

☀️ FLEXIBLE VACATION TIME - We encourage you to take time to recharge so you can be your best here at work.

💡 EDUCATION – Team member education and learning budget on courses, events and books.

🌴 FUN – Company activities, outings, and retreats.

💲 INVESTMENTS – Simple IRA WITH a 3% Match.

💻 WORK STYLE – WFH or come to the office. The choice is yours!

The salary for this role is $70,000 annually.

Key Responsibilities :

  • Create, build, execute, and launch data-driven campaigns across the Google Ads ecosystem
  • Primarily leverage Google Ads PPC / SEM and Google Local Service Ads, but also Performance Max ads for lead generation and YouTube Ads for awareness
  • Character Traits :
  • A resourceful and professional individual willing to work flexible hours
  • Strong organization and communication (written and verbal) skills
  • The ability to pay close attention to detail, organize and schedule work effectively, work efficiently under time constraints in a fast-paced environment and handle multiple tasks
  • Must be a positive, proactive team player who is curious and wants to learn in the ever-changing AI and Digital landscape
  • Strong organization and communication (written and verbal) skills
  • Excellent interpersonal and customer service skills

Requirements

  • 2-4 years experience in paid search with a strong background in Google Ads specifically
  • Experience with campaign builds, management, keyword research, ad copy creation, budget pacing required
  • A background in lead generation campaigns for B2C and B2B clients is a plus
  • Legal Marketing experience is a strong plus, especially for Criminal Defense and Personal Injury Law Firms
  • It's challenging. It's fast-paced. Your job description may change. But the rewards of accomplishment are amazing!

    Benefits

    SMB Team is a rapidly-growing marketing agency and coaching business for lawyers. After four years of 300% year-over-year growth, we have quickly become one of the top brands in the legal industry.

    Bottom Line : We change lives. Want proof? Read our Google My Business reviews .

    There are three parts to our business :

    Educational Brand : We currently run the most prominent talk show in the legal industry. Every week, we get hundreds of lawyers on our webinars by interviewing top thought leaders (as seen on our YouTube). The goal is to become THE source of education for lawyers.

    Marketing Services : We offer a full suite of marketing services to our clients, including PPC, SEO, Website Design, Video, and Social Media management. Our goal is to scale our services business to over $15M in revenue in 2023.

    Coaching Services : We have a rapidly-growing, Philadelphia-based coaching program for lawyers. In our first year, we built our coaching business into a multi-seven-figure business. Our program has been identified as the most comprehensive coaching program for attorneys, and we plan to double the size of our clients in the next year.

    The SMB Team is an Equal Opportunity Employer. The policy of The SMB Team is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.

    The SMB Team is an Equal Opportunity Employer - Minority / Female / Disabled / Protected Veterans

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    Strategist • Philadelphia, PA, US

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