Senior MarTech Analyst

Overview

Placement Type : Temporary

Salary : $54.55-60.61 Hourly

Start Date : ASAP

We are seeking a Senior Marketing Analyst to support strategic marketing technology enablement initiatives. This role is responsible for evaluating marketing tool capabilities, supporting solution design, and assisting with the rollout and adoption of new technologies across the organization. The Senior Marketing Analyst will serve as a key partner to marketing stakeholders and cross-functional teams, ensuring technology solutions align with business objectives, drive value, and enable scalable campaign excellence.

You will play a hands-on role in diagnosing business challenges, analyzing MarTech stack and workflows, supporting implementation planning, and executing change-management activities to ensure successful adoption and operational readiness.

Key Responsibilities

Analysis & Business Diagnosis

• Assess current marketing tools, workflows, and campaign processes to identify gaps, inefficiencies, and opportunities for improvement
• Conduct research and facilitate stakeholder sessions to gather business requirements and understand operational pain points
• Support business case development and define success metrics for new technology solutions

Solution Design & Implementation Support

Change Management & Enablement

Qualifications

Required Skills & Experience

Hands-on familiarity with MarTech platforms across content, workflow, and data orchestration, ideally including one or more :

Adobe Experience Platform (AEP) / RTCDP

Preferred Experience

Who You Are

#LI-MM3

About Aquent Talent :

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium . More information on our awesome benefits !

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.