Club Manager

Job Description

Job Description

Job Summary

The Club Manager is responsible for overseeing all aspects of club operations, driving membership and training revenue, delivering exceptional member experiences, and leading a high-performing team. This role is both strategic and hands-on, requiring an individual who is passionate about fitness, leadership, and business results.

Key Responsibilities

Leadership & Team Management

Recruit, onboard, train, and develop a results-driven team (coaches, front desk, trainers)

Conduct daily staff huddles, weekly KPI meetings, and ongoing performance evaluations

Foster a culture of accountability, proactivity, and collaboration based on core values

Sales & Member Growth

Meet or exceed monthly sales goals (memberships, personal training, retail)

Oversee fitness consultations (FCs) and ensure >

70% booking rate at point of sale

Track and drive show and close rates for all appointments and training packages

Implement outreach campaigns and generate 5+ referrals per day from team efforts

Operations & Member Experience

Ensure the club is clean, safe, fully operational, and meets brand standards

Maintain member satisfaction through prompt issue resolution and consistent engagement

Monitor Google reviews and social media presence (target : 3 new reviews per day)

Marketing & Community Outreach

Plan and execute local marketing initiatives (corporate outreach, events, promos)

Represent the club at community events and build partnerships with local businesses

Manage in-club promotions, signage, and Club OS lead follow-ups

Reporting & Administration

Analyze and report on key metrics (leads, sales, FCs, EFT growth)

Ensure staff utilize Club OS effectively for follow-ups and lead management

Collaborate with ownership on financial targets and club initiatives

Key Performance Indicators (KPIs)

Membership Sales and Net EFT Growth

Personal Training Revenue & Close Rate (goal : 35%+)

Fitness Consults Booked at POS (goal : >

70%)

Referral and Review Generation

Staff Sales Call Quotas (30 per day minimum)

Qualifications

2+ years of fitness or retail leadership experience preferred

Proven ability to lead and develop a team

Strong communication and sales skills

Comfortable with tech systems (Club OS, Evolt, CRM platforms)

CPR / AED Certified (or willing to obtain)

Core Values

Trustworthy : Do the right thing, always.

Accountable : Own results and actions.

Proactive : Anticipate, don’t react.

Collaborative : Win as a team.

Schedule & Compensation

Full-time, including evenings and some weekends

Base Salary + Commission + Bonuses

Club Membership + Training Discounts