Commercial Director, Franchise Sales

Are you a visionary commercial leader ready to be the driving force behind a new platform's explosive growth in the franchise industry?

As our next Commercial Director, Franchise Sales , you won't just be managing a sales pipeline—you'll be the architect of ActiveCampaign's dedicated franchise platform, ACHQ , into the global marketplace. You will be at the forefront of our business expansion, partnering directly with the VP of Partner Growth and C-level executives to define and execute the strategy that makes ACHQ the indispensable solution for marketing and revenue success in the franchise industry.

This is a mission for a true builder and thought leader who can translate a core platform vision into a tangible commercial strategy, lead a team, and shape the future trajectory of a major vertical for ActiveCampaign.

On a typical day, you might :

• Lead the comprehensive growth strategy and roadmap for bringing ACHQ to franchisors and franchisees.
• Act as a strategic partner and the definitive voice of ACHQ to C-level executives in the franchise marketplace.
• Collaborate cross-functionally with Product, Marketing, and Customer teams to refine our Ideal Customer Profile, market differentiation, and industry communications.
• Execute upon the strategy by identifying, targeting, and closing sales into incremental new partners, focusing on acquisition, revenue generation, and land‑and‑expand opportunities.
• Build and nurture a "community" of Franchises by acting as a thought leader, gathering critical market intelligence, and translating those needs into actionable feedback for internal teams to evolve the strategy and roadmap.
• Lead from the front by owning and managing key C-Level relationships, being highly present at industry trade fairs and shows, and personally driving major sales negotiations.
• Lead and inspire a growing team, being directly responsible for hiring key team members and setting a high-performance culture.
• Own commercial analyses that provide actionable insights into business metrics, issues, and opportunities, and develop and execute plans to realize measurable growth.
• Oversee all aspects of pricing and legal negotiations for franchise sales, working closely with internal support teams.

The Ideal candidate will bring :

$176,000 - $242,000 a year

Compensation details listed in this posting reflect the base rate only and do not include bonus, equity or sales incentives, if applicable.

ActiveCampaign believes in and is committed to equitable compensation practices. The salary range provided above is a good faith estimate of the pay range determined by the location associated with the job posting. The actual salary depends on a candidate’s skills, experience, and work location. Candidates may also be eligible for other role‑specific compensation such as equity, an annual performance bonus, or other incentive compensation depending on the role.

About ActiveCampaign :

ActiveCampaign is an AI‑first, end‑to‑end marketing platform for people at the heart of the action. It empowers teams to automate their campaigns with AI agents that imagine, activate, and validate–freeing them from step‑by‑step workflows and unlocking limitless ways to orchestrate their marketing.

With AI, goal‑based automation, and 950+ app integrations, agencies, marketers, and owners can build cross‑channel campaigns in minutes–fine‑tuned with billions of data points to drive real results for their unique business.

ActiveCampaign is the trusted choice to help businesses unlock a new world of boundless opportunities–where ideas become impact and potential turns into real results.

As a global multicultural company, we are proud of our inclusive culture which embraces diverse voices, backgrounds, and perspectives. We don’t just celebrate our differences, we believe our diversity is what empowers our innovation and success. You can find out more about our DEI initiatives here.

Perks and benefits :

At ActiveCampaign, we prioritize employees’ well‑being and professional growth by cultivating a culture centered on collaboration and innovation. When you join our team, you’ll not only have the opportunity to make a significant impact, but also enjoy a range of benefits tailored to support your personal and career development.

Here are some of the benefits we offer :

ActiveCampaign is an equal opportunity employer. We recruit, hire, pay, grow and promote no matter of gender, race, color, sexual orientation, religion, age, protected veteran status, physical and mental abilities, or any other identities protected by law.

Our Employee Resource Groups (ERGs) strive to foster a diverse inclusive environment by supporting each other, building a strong sense of belonging, and creating opportunities for mentorship and professional growth for their members.

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