A company is looking for an Associate Director, Consumer Omnichannel, Sleep Franchise.
Key Responsibilities
Lead the development of the consumer engagement blueprint and optimize spending along the treatment journey for narcolepsy and idiopathic hypersomnia
Oversee media planning, measurement processes, and collaborate with consumer marketers to identify necessary creative assets
Manage CRM strategy, tactical plans, and ensure compliance with company and regulatory policies
Required Qualifications
Bachelor's degree in life sciences or a related discipline; MBA is desirable
7+ years of US pharmaceutical experience with strong commercial and deep omnichannel expertise
Demonstrated success in consumer strategy and activating patients in rare diseases, preferably in sleep medicine
Outstanding interpersonal skills and proven cross-functional leadership capabilities
Pharmaceutical career progression showing growth in responsibility, particularly in commercial roles
Associate Omnichannel • Laredo, Texas, United States