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Senior Manager, Communications & Digital Marketing
Senior Manager, Communications & Digital MarketingFSG • Denton, TX, US
Senior Manager, Communications & Digital Marketing

Senior Manager, Communications & Digital Marketing

FSG • Denton, TX, US
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  • [job_card.full_time]
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Senior Manager, Communications & Digital Marketing

FSG is a global nonprofit driven by the belief that every person has the right to live in a fair, just and equitable society that provides opportunities for growth, advancement, and fulfillment. At FSG, we work towards this future by addressing the systems and structures that can unlock health equity, climate justice, and economic mobility.

We are a blend of consultants, strategists, issue area experts, facilitators, and operations professionals who partner with foundations, corporations, nonprofits, and other changemakers, united by a vision of a world where social group identities no longer predict life outcomes.

Our work is grounded in respect, curiosity, a humble learner stance, and a commitment to being in relationship with the problem and the people and community it impacts. We work alongside our partners and create impact through influence and curating safe and generative spaces that unleash creativity, potential, and the answers that lie within. We progress productive dialogue into tangible action and positive outcomes.

While we seek to shift systemic conditions, we also continue our own journey at FSG to live into this vision of the world internally, working each day to get one step closer. We hope every new hire will help advance us on this journey.

The Role

The Senior Manager of Communications and Digital Marketing will shape and lead FSG's voice in the social sector. This role blends strategic storytelling, digital engagement, media relations, and organizational communications to elevate FSG's brand and amplify the impact of our work with clients and partners. This role is highly collaborative, combining big-picture strategy with hands-on implementation.

Driven by an unwavering passion for and commitment to equity, the Senior Manager will drive a robust content strategy by developing blogs, case studies, white papers, campaigns, and collateral that position FSG as a thought leader. Additionally, the Senior Manager will manage a dynamic digital presence through LinkedIn, email marketing, and web content. They will build relationships with journalists and influencers, secure earned media, and identify opportunities for leadership visibility at conferences, panels, and other events. Internally, the Senior Manager will craft clear, consistent messaging and provide additional support to advance strategic priorities.

Who You Are

The ideal candidate for this role is an energetic, curious, and adaptable professional who thrives in dynamic environments and embraces experimentation and emerging trends. They bring strong strategic thinking skills to connect external opportunities with content and visibility goals, and excel at influencing and collaborating with senior leaders. Highly resourceful and hands-on, they approach the work with creativity and agility, equally comfortable driving high-level strategy and rolling up their sleeves to execute tasks. With expertise in content creation, digital marketing, media relations, and internal communications, they bring a proactive, growth-oriented mindset and exceptional project and stakeholder management skills to deliver meaningful impact.

What You'll Do

The Senior Manager of Communications and Digital Marketing will serve as the driving force behind FSG's content development, marketing activities, and increased visibility. The Senior Manager will elevate FSG's voice as a recognized thought leader in the social sector, working closely with senior leaders to craft compelling stories, shape brand presence, and amplify the impact of client and partner work. From developing high-impact editorial content and digital campaigns to building media relationships and securing speaking opportunities, the Senior Manager will ensure that FSG's ideas and insights reach and resonate with the people and networks best positioned to advance our mission.

Content Creation

  • Develop and manage a dynamic editorial calendar that highlights organizational insights and positions FSG as a thought leader in the social sector.
  • Collaborate with senior leaders to create content that showcases FSG's approaches, ideas, and client impact.
  • Produce engaging content across multiple formats, including blogs, case studies, white papers, and marketing collateral that connect with key audiences.
  • Support business development by creating targeted marketing campaigns and persuasive proposal materials.
  • Edit and refine content to maintain consistency with FSG's brand voice, mission, and values.

Digital Marketing

  • Develop compelling social media campaigns (primarily on LinkedIn) that increase brand awareness, expand reach, and elevate thought leadership.
  • Manage and grow FSG's LinkedIn presence, exploring innovative ways to boost engagement.
  • Stay current with digital marketing trends and test new approaches to content creation and delivery.
  • Advise senior leaders in establishing and maintaining an authentic and dynamic LinkedIn presence.
  • Collaborate with team members to shape website content strategy and optimize the digital experience.
  • Plan and manage targeted email marketing campaigns that engage stakeholders and nurture leads.

    • External Visibility

  • Build and maintain relationships with key media contacts, journalists, and influencers covering philanthropy, corporate social responsibility, and social impact sectors.
  • Develop and pitch story angles to secure earned media coverage in relevant publications, such as The Chronicle of Philanthropy, Stanford Social Innovation Review, Harvard Business Review, and other relevant media.
  • Identify, support, and / or pursue existing and new strategic partnership opportunities with mission-aligned organizations and networks.
  • Identify and support placement and participation in relevant conferences, webinars, and other events.

    • Organizational Support

  • Collaborate to create clear, consistent communications, including newsletters, announcements, and updates, that support organization-wide alignment, learning, and engagement. Partner with leadership to ensure these messages foster transparency, shared understanding, and connection across all teams.
  • Provide general departmental and operational support to ensure organizational priorities are advanced effectively.
  • Collaborate cross-functionally to achieve shared goals.

    • How You'll Do Your Work

    Prioritize our Mission

  • Treat every component of your work as a means to get one step closer to FSG's mission of creating a more equitable world.
  • Act as an FSG ambassador, displaying curiosity, humility, integrity, and good judgment.

    • Apply Equity and Inclusion Principles

  • Recognize that place, history, and context always matters.
  • Respect the lived and learned experiences of others.

    • Uphold Safeguarding Standards

  • Safeguarding, the act of taking proactive steps to prevent harm and ensure the safety and well-being of individuals, particularly those who may be vulnerable, is a core priority at FSG. Any employee may engage with vulnerable groups during their employment, making it essential to uphold these standards consistently and actively report any concerns or violations of FSG's safeguarding policies. FSGers are expected to always conduct themselves with respect and professionalism, ensuring their actions align with the organization's values, policies, and code of conduct. They must actively contribute to creating an environment free from harm, discrimination, and harassment, both within the workplace and in external interactions.

    • What You'll Bring

  • 5+ years of relevant experience in marketing, communications, or related roles, ideally in or working with mission-driven organizations, corporate or private foundations, consulting firms, or agencies serving the social sector.
  • Understanding of the foundation sector, philanthropic landscape, and trends.
  • Knowledge of corporate social responsibility and purpose-driven business approaches.
  • Proven track record of content creation and digital marketing campaign management.
  • Experience building relationships with journalists, pitching story angles, and securing media placement.
  • Experience with content management systems (WordPress or similar).
  • Experience with email marketing platforms (Campaign Monitor or similar).
  • Experience managing multiple projects and staying on track.
  • When required, be able to flex work days to accommodate a range of time zones for meetings (e.g., 7am PT, 6pm ET, 7 : 30pm IST), sometimes working earlier or later in the day.

    • Competencies You'll Possess

  • Inclusive Mindset : A genuine commitment to equity and an appreciation for different perspectives, experiences, and traditions; passionate about contributing to an organizational culture that reflects equity, diversity, and inclusion in action.
  • Strategic Communications and Storytelling : Ability to craft compelling narratives that highlight FSG's ideas, impact, and thought leadership across diverse audiences. Maintains knowledge of external trends, plans, and connects relevant trends with opportunities for content creation and visibility.
  • Media Relations & External Visibility : Capacity to build relationships with journalists, pitch story angles, and secure placements that raise FSG'
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