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AI-Native Content Marketing Manager
AI-Native Content Marketing ManagerRELX • Buffalo, NY, US
AI-Native Content Marketing Manager

AI-Native Content Marketing Manager

RELX • Buffalo, NY, US
[job_card.30_days_ago]
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  • [job_card.full_time]
[job_card.job_description]

AI-Native Content Marketing Manager

Are you passionate about AI Marketing? Do you enjoy collaborating cross-functionally to deliver on common goals?

About Our Team : LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,300 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. About the Role : The AI-Native Content Marketing Manager will be a catalyst for AI marketing transformation using generative AI and emerging tools to reimagine how LexisNexis communicates thought leadership, market insights, and customer value. They will use artificial intelligence as a foundational capability to plan, execute, measure, and optimize marketing activities, treating AI not as a tool but as an essential collaborator enabling automation, prediction, personalization, and creativity at scale.

This role will collaborate closely with :

  • Voice of the Customer team to surface authentic insights.
  • Product Marketing Managers (PMMs) to translate product innovation into market-ready narratives.
  • Segment Marketing and Global Comms to drive cohesion and impact across channels.

Responsibilities :

  • Using generative AI and emerging tools to reimagine how LexisNexis communicates thought leadership, market insights, and customer value.
  • Using artificial intelligence as a foundational capability to plan, execute, measure, and optimize marketing activities, treating AI not as a tool but as an essential collaborator.
  • Leading cross-functional marketing initiatives and collaborating with product, sales, and customer success teams.
  • Requirements :

  • Have 7+ years of experience in content marketing, digital storytelling, or brand journalism, ideally in B2B tech or legal tech industries.
  • Have proven expertise in AI content tools (e.g., ChatGPT, Midjourney, Synthesia, Runway, Jasper, etc.) and an ability to integrate them into creative processes.
  • Have a great understanding of legal technology, professional services, or complex B2B solutions marketing.
  • Have exceptional writing and editing skills, with an ability to craft narratives that resonate with legal professionals and business leaders alike.
  • Have experience leading cross-functional marketing initiatives and collaborating with product, sales, and customer success teams.
  • Be a strategic thinker and hands-on creator equally comfortable setting direction and producing standout content.
  • Have a deep curiosity about the future of AI and marketing transformation.
  • Work in a way that works for you : We promote a healthy work / life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

    About the Business : LexisNexis Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis and Nexis services.

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