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Sales Manager
Sales ManagerDiplomat Motors • Troutdale, OR, US
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Sales Manager

Sales Manager

Diplomat Motors • Troutdale, OR, US
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  • [job_card.full_time]
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Job Description

Job Description

Diplomat Motors is seeking a disciplined, process-driven Sales Manager to lead, coach, and scale our retail sales operation across one of our rooftops. This role is responsible for driving consistent execution on the floor, improving lead-to-sale conversion, enforcing processes, and developing sales reps into high-performing professionals.

This is not a “sit-in-the-office” role. You will be on the floor daily—coaching calls, structuring deals, desking effectively, and holding the team accountable to standards.

Compensation :

$175,000 - $250,000 yearly

Responsibilities :

Sales Floor Leadership & Execution

  • Lead daily sales operations and manage the showroom floor
  • Desk deals with a focus on gross, structure, and lender fit
  • Ensure every customer follows the defined sales process (in-store & remote)
  • Actively assist with TOs, objections, and deal saves
  • Maintain urgency, professionalism, and pace on the floor

Lead Management & Conversion

  • Oversee lead distribution and follow-up execution
  • Ensure sales reps hit daily activity standards (calls, texts, emails)
  • Improve appointment show rate and lead-to-sale conversion
  • Coordinate with BDC to ensure clean handoffs and accountability
  • Coaching, Training & Accountability

  • Train sales reps on scripts, objection handling, trade appraisals, and soft closes
  • Run daily huddles, call reviews, and live roleplay
  • Conduct weekly 1 : 1s focused on performance, skill gaps, and growth plans
  • Hold reps accountable to KPIs, process, and professionalism
  • Deal Structure & Interdepartmental Flow

  • Partner closely with Finance to structure clean, fundable deals
  • Ensure accurate deal jackets and smooth handoff to F&I and Admin
  • Work with Recon and Inventory teams to align pricing and availability
  • Protect CSI and customer experience throughout the deal lifecycle
  • Reporting & Performance Management

  • Track and report daily and monthly sales KPIs
  • Identify performance gaps and implement corrective actions quickly
  • Drive improvement in front-end gross, close rate, and time-to-sale
  • Qualifications :

  • 3–7+ years of automotive sales management experience (independent dealer preferred)
  • Proven ability to coach, lead, and hold sales teams accountable
  • Strong desking, TO, and deal-structuring skills
  • Experience with CRM / DMS systems (DealerCenter experience a plus)
  • High energy, disciplined, and execution-focused
  • Excellent communication and leadership presence
  • Comfortable in a fast-paced, performance-driven environment
  • About Company

    Diplomat Motors is an independent dealership group based in the Portland Metro area. In just 5 years, we’ve grown into two high-performing locations, consistently selling 140+ vehicles per month with strong margins. We are building for expansion, with a 3rd store planned within the next year and a 4th shortly after.

    We pride ourselves on delivering a Michelin-star customer experience and running lean, performance-focused operations.

    Location : Portland / Troutdale, OR

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    Sales Manager • Troutdale, OR, US

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