VSL Lead Editor - Health & Wellness Direct Response

With over 1.3 million happy customers, Magik builds and scales industry-leading direct-to-consumer health, wellness, and beauty brands. Our team leverages decades of experience, scientific rigor, and strategic marketing to deliver products customers trust and love.

Overview

We’re looking for an exceptional VSL Lead Editor — someone who lives and breathes direct-response storytelling with deep experience in health and wellness brands, and knows exactly how to grab attention in the first 3-7 seconds.

You’ll be a driving creative force behind high-converting VSLs and short-form edits for health and wellness brands, mastering pacing, emotion, and structure that make viewers stop scrolling and start buying.

This role isn’t about managing teams or sitting in meetings — it’s about being in the edit , crafting the kind of videos that make people feel something, click something, and convert.

About Magik

Magik Brands is a nine-figure direct-response brand accelerator that has scaled health, beauty, and pet care brands from zero to market leadership.

We’re a creative and performance-driven team combining doctor-formulated products, cinematic storytelling, and direct-response precision to reach millions of customers worldwide.

Who You Are

You’re obsessed with storytelling that sells. You understand the rhythm of retention, can sense when an edit drags by a half-second, and can take a flat testimonial or product demo and make it magnetic.

You thrive in fast-paced, data-driven creative environments — constantly iterating, testing, and chasing the next breakthrough in hook performance or watch-time.

This role is for someone who :

Has a proven eye for what keeps people watching

Can take a raw VSL lead script and turn it into an emotional, conversion-driven narrative.

Loves testing new creative angles, visual cues, pacing tricks, and other variations.

Understands that editing is marketing — and thrives on measurable results.

Key Responsibilities

Edit High-Converting VSLs : Craft 2-3 minute long VSL edits that keep attention. You’ll shape structure, pacing, tone, and emotion — not just assemble clips.

Master the Hook : Develop, test, and refine attention-grabbing intros that hook within seconds and set up the emotional and logical flow of the sale.

Collaborate Cross-Functionally : Work closely with marketing strategists, copywriters, and producers to align storytelling with campaign goals and feedback loops.

Enhance Engagement : Use After Effects, sound design, and color grading to amplify emotional resonance and polish every frame.

Requirements

5+ years of professional video editing experience, with at least 2 years editing VSLs or direct-response ads that have produced measurable revenue results.

Expert in Adobe Premiere Pro (required) and After Effects (preferred) for motion graphics and effects.

Portfolio demonstrating high-converting direct-response work (VSLs, UGC ads, or testimonials) with measurable impact.

Deep understanding of direct-response psychology — hooks, pacing, narrative tension, and payoff structure.

Comfortable working in high-volume production environments (10+ versions / week).

Familiarity with AI tools (voiceovers, image generation, caption automation) a plus.

Data-curious mindset — you’re the kind of editor who loves seeing metrics improve from your last cut.

Preferred

Experience editing for health, wellness, or supplement brands.

Background in social-first storytelling — knowing what makes content pop in a crowded feed.

Proven ability to collaborate with performance marketers and adapt edits based on results.