Regional Sales Manager, HOUMexcor International • Houston, TX, US

Regional Sales Manager, HOU

Mexcor International • Houston, TX, US

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Regional Sales Manager, Hou

Established in 1989, Morales Capital Group, is a portfolio of companies including MBG, Mexcor International, MFI, Globalternative Solutions, VivaVerse, and Viva Center. It is a primarily a family-owned, multi-generational importer & distributor of alcohol beverages headquartered in Houston, Texas. Founded by Celia Villanueva and joined by her son Eduardo Morales in 2014, MCG has grown to be the 3rd largest alcohol beverage distributor in Texas, the 4th largest spirits distributor in Florida and 6th in California. MCG has cultivated and established a network of partnerships with over 140 regional distributors and control states resulting in reach and presence in all 50 states in the US. MCG offers a carefully curated, diverse portfolio of top-quality brands sourced from all over the world and strives to provide exceptional levels of service to our business partners every day.

Located in Houston, TX Morales Beverage Group seeks a Regional Sales Manager for the Houston territory. We have a competitive compensation package with a wide range of benefits for full-time employees.

Job Description

Reporting to the Vice President of Sales, the Regional Sales Manager is a key leadership role responsible for driving the overall division's sales strategy by leading the sales team and delivering revenue growth. This role requires a seasoned sales leader with a proven track record of building and managing high-performance sales organizations. The Regional Sales Manager will collaborate closely with the executive team to set and achieve ambitious sales targets and ensure alignment with the company's broader goals.

Morales Beverage Group Values

All-In : Being Accountable; If it's to be, it's up to me.

People : Growing and building partnerships within a family dynamic.

Future Thinking : Innovative and disruptive in our approach.

Duties And Responsibilities

Sales Strategy Development & Execution

Develop and implement a comprehensive sales strategy aligned with the company's growth objectives.
Identify new market opportunities and drive expansion into new verticals or geographies.
Monitor market trends, competitors, and customer needs to adjust strategies as needed.

Team Leadership & Development

Lead, mentor, and develop a high-performing sales team, including setting clear goals, providing regular feedback, and fostering a culture of accountability.

Oversee the recruitment, training, and performance management of sales staff.

Foster a collaborative environment that encourages teamwork and innovation.

Revenue Growth

Drive the achievement of sales targets and revenue goals across all channels.

Establish metrics for tracking sales performance and ensure consistent reporting to the executive team.

Identify and pursue strategic partnerships, key accounts, and high-potential opportunities.

Client Relationship Management

Build and maintain strong relationships with key clients, partners, and stakeholders.

Ensure exceptional customer experience and satisfaction by aligning sales efforts with customer needs.

Act as a senior point of contact for major clients and manage escalations when necessary.

Collaboration & Cross-Functional Alignment

Work closely with other departments (e.g., marketing, product development, operations) to ensure alignment and execution of sales initiatives.

Participate in executive-level discussions and contribute to the overall business strategy.

Collaborate with the marketing team to develop and execute demand generation programs that support the sales strategy.

Financial Management

Manage the sales budget, ensuring efficient allocation of resources to maximize return on investment.

Prepare regular sales forecasts, reports, and presentations for the executive team and board of directors.

Analyze sales data to identify trends, areas for improvement, and opportunities for growth.

Compliance & Risk Management

Ensure that all sales activities comply with industry regulations and company policies.

Implement risk management strategies to mitigate potential business risks related to sales.

Behavior & Communication Expectations

Collaborate with peers to strategize on issues that disrupt goal achievement

A high level of professionalism and confidentiality is crucial to this role

Establish and maintain effective working relationships with staff and department leaders with the purpose of :

Being approachable at all times

Being known as a trusted resource for knowledge and guidance

Desire to deliver excellence Always looking for the very best product in what we do

Living Above the Line Exhibiting ownership, accountability and responsibility

Engaged Ensuring we all care about MBG and the work we do, from the top - down

Responsive We do what we say in a timely manner

Respected As professionals, we are known for accuracy in all we say and do

Confident Trust in our ability to be successful and make good decisions

Competencies

Customer Focus : Actively seeks to understand customer needs and perspectives. Ensures that the voice of the customer is considered in decision-making. Builds lasting customer relationships to drive satisfaction and loyalty.

Business Acumen : Understands market trends, competitive landscape, and business strategies. Uses this knowledge to identify opportunities and drive profitable growth. Balances short-term and long-term business objectives effectively.

Strategic Agility : Anticipates future trends and their implications for the business. Quickly grasps new concepts and can pivot strategies when necessary. Is comfortable with ambiguity and able to make informed decisions amidst uncertainty.

Influence and Persuasion : Skilled in presenting ideas and convincing others to adopt them. Can effectively communicate the value proposition of products and services, leading to successful sales outcomes. Builds consensus and inspires action across different levels of the organization.

Results Orientation : Focuses on achieving key business outcomes and targets. Demonstrates a strong drive for results by setting high-performance standards and working diligently to exceed them. Continuously monitors performance metrics and adapts strategies to ensure success.

Requirements

Qualifications

Knowledge of the industry preferred

Proven track record in achieving sales goals and executing market programs that support corporate initiatives

Proven track record of driving revenue growth and leading large, high-performance sales teams

Strong understanding of sales methodologies, CRM systems, and performance metrics

Exceptional leadership, communication, and interpersonal skills

Ability to think strategically and execute tactically in a fast-paced environment

Experience in the beverage distribution, import / export industry is a plus

Strong PC application skills in Microsoft Office Suite

Ability to manage multiple projects effectively and professionally

Strong organizational and project management skills

The ability to interact across teams in a fast-paced environment

Financial understanding and acumen

Must be proactive, resourceful, and efficient

Must be able to pass a background and drug screening for hire and randomly throughout employment

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Morales Beverage Group provides equal employment opportunities (EEO) to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This EEO policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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