Demand Generation Manager

A company is looking for a Demand Gen Manager to own the demand engine and accelerate revenue growth through strategic marketing campaigns.

Key Responsibilities

Build and execute campaigns to drive SQLs and sales opportunities across various marketing channels

Launch and optimize targeted retargeting and paid campaigns on platforms like LinkedIn and Google

Manage industry conferences and webinars, ensuring successful promotion and follow-up

Required Qualifications

Bachelor's or master's degree in a related field preferred, or equivalent experience

5+ years of experience in demand generation or growth marketing

Strong experience with HubSpot or similar marketing automation tools

Deep understanding of B2B buyers, with experience in the banking or credit union sector preferred

Up-to-date knowledge of social media trends and best practices