Senior Vice President, Earned Strategy, Health PRNew York, New York

Senior Vice President

Ogilvy Health is focused on driving superior outcomes in the ever-changing healthcare environment, an increasingly complex and evolving marketplace. We inspire brands and people to impact the world by keeping our audiences' health and wellness needs at the center of every touchpoint. Ogilvy Health delivers insight, creativity, innovation, and engagement solutions for all healthcare stakeholders, patients, and consumers across the healthcare continuum. Through borderless creativityoperating, innovating, and creating at the intersection of Ogilvy's capabilities and global talentOgilvy Health brings forth world-class creative solutions for its clients.

Over the past year alone, the Ogilvy network has been recognized with the following :

• Global Agency Network of the Year (Ad Age)
• Global Agency of the Year (Adweek)
• One of the "Best Places to Work" for LGBTQ+ equality (Human Rights Campaign's Corporate Equality Index)
• Most Effective Agency Network (Effie Worldwide)
• Agency Network of the Year (Clio Awards)
• Network of the Year (One Show)
• Global Network of the Year (LIA Awards)
• Gartner Magic Quadrant Leader
• Most Awarded Agency (Influencer Marketing Awards)
• and Ogilvy was the first agency network to secure the top rankings on both WARC's Creative 100 and Effective 100 in consecutive years

We are seeking a highly motivated and experienced SVP of Earned Strategy to lead the development and execution of innovative and effective earned strategies for our healthcare clients and new business pursuits. This role will be instrumental in driving brand growth, agency share of wallet, and exceeding client expectations through culture-driven insights and a deep understanding of the healthcare landscape. As a Senior Vice President, you bring value through exceptional modern marketing skills. "In it to win it," you should have great hunting instincts and know when to bring in the capabilities to meet client needs and help close the deal. You should be a team builder who drives client business results, as well as our Agency share of wallet. Importantly, you are an advocate and champion of the Ogilvy and Ogilvy Health brand to our clients, employees and candidates. Possessing C-Suite gravitas, you should have a marketable body of expertise to be an exceptional team leader who inspires others to act courageously.

Account Leadership : Client Management & Strategic Thinking

As an SVP, you are responsible for successfully and autonomously overseeing client business and being the client's strategic thought partner and relationship manager. Beyond client work, your role is to provide strategic counsel, bring new and innovative thinking to the client, and manage ad hoc issues. In this role, you will be responsible for championing an Earned Creative approach as part of our Public Relations, Social & Influence team to our clients and colleagues alike.

Responsibilities include the following :

Fiscal Responsibility

With support from the mid-level team members (Vice President and Account Director), the SVP is responsible for managing the client's budgets, ensuring we stay within scope on both fee and expenses. It is your responsibility to anticipate any challenges or changes, communicate those challenges / changes to the client, and create a new scope in a timely manner. In this role, you must ensure the account is fiscally fit, meaning that it is staffed correctly to the fee budget and staff are remaining within their projected hours. An SVP will have mastered the development of a budget and precise hours to deliver on task, with the ability to manage yearly and monthly staffing projections, partner with specialty leads (such as social media or creative) to account for those needs, and communicate regularly with leadership and Finance on any increases or decreases to fee budget. In addition, you are responsible for reviewing and approving timesheets and training your team to do the same.

Organic Growth

Along with regular account operations, the SVP also should proactively identify opportunities for growth with your current clients. This might include identifying a new work stream, leveraging subject matter experts or specialists within Ogilvy to provide the client with fresh thinking, or proactively offering solutions to a problem. You should be skilled in clearly presenting thinking that connects the dots and shows that you and the team understand the landscape and / or client challenge.

New Business

Business growth is critical to the financial success of the agency, and as an SVP, you will be tapped to lead or co-lead, and execute at least 2-3 new business pitches each year. This responsibility will include working with New Business Strategy to develop an insights- and data-drive strategy, working with the New Business team to manage the key steps in the process, and seeing your pitch presentation through from start to finish. As an SVP, you also should be comfortable with effectively presenting our capabilities, case studies, and new business proposals to prospects, engaging audiences through compelling storytelling. You also should be skilled at crafting and tailoring capabilities decks and case studies for new business proposals.

Leadership & Culture

SVPs should exemplify Ogilvy's values and commitment to impact. This means always being an inspiring voice for the team, encouraging bold and creative thinking, and bringing new ideas that make Ogilvy stand out. As a leader within the agency, you should focus on the following :

What You'll Need

How We'll Support You