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Senior Art Director
Senior Art DirectorTLC Worldwide • New York, New York, US
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Senior Art Director

Senior Art Director

TLC Worldwide • New York, New York, US
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WE ARE HIRING A SENIOR ART DIRECTOR

Ever opened a new bank account and got a weekend away? Spent on fashion and received a personal styling session? Picked up groceries and walked away with cinema tickets?

If so, you’ve probably experienced a TLC Worldwide campaign - without even knowing it.

At TLC, we help the world’s biggest brands drive customer acquisition, loyalty and engagement with emotionally engaging, experience-led rewards. From global banks to high street retailers, our programs are designed shift behaviour, boost ROI and build genuine brand love – at the fraction of the cost of discounting and cash offers. Backed by COSMOS, our all-in-one program platform, we deliver personalised campaigns at scale with live data, smart insights, and seamless customer journeys.

We’ve spent 30 years mastering what moves customers; combining deep consumer insight, a global network of 100,000+ rewards, and a unique ability to drive measurable ROI for brands.

We’re 400+ people strong, across 15 global hubs. A collective of marketers, creatives and strategists who care about doing great work - and having fun while we do it. We celebrate bold thinking, empower growth, and champion the kind of culture that helps people thrive.

Here are a few things that we've got to offer:

  • Dynamic & collaborative team in a creative environment with exposure to global clients & colleagues - Check out our clients

  • Weekly webinars to support your development through our People Academy

  • Annual TLC Wellness Week and programmes throughout the year

  • TLC Culture Club - including seasonal social events, tasty lunches & more

  • TLC Gives Back - volunteering opportunities, including off site visits and volunteering leave

  • TLC Rise - supporting and empowering women into leadership roles

  • 'Frankies' - Our very own awards ceremony where we walk down the TLC red carpet in our best outfits

  • TLC Owner's Club - Everyone that is part of the TLC experience contributes to our success, which is why we all own a piece of TLC as part of our share holder scheme

Small, mighty, and NYC‑based, we’re a team of thinkers, makers, storytellers, strategists, and problem solvers. We tap into a global network while keeping a boutique creative mindset: agile, collaborative, hungry, and relentlessly passionate about the work.

Our mission:
Create thrilling, category‑leading experiences that elevate brands and inspire consumers across every channel.
Every brief is an opportunity to raise the bar. Every solution is crafted to have impact.

You think in experiences — not just layouts.
You understand consumers — not just campaigns.
You push creativity — not just deliver it.

Working closely with the Creative Director, you’ll lead the visual vision for pitches, programs, activations, and multi-channel campaigns. You’ll translate big ideas into beautifully executed work and guide other creatives toward excellence.

This role is for an artist, a strategist, and a collaborator in equal measure.

You are someone who:

  • Sees the big idea while nurturing the small details

  • Balances ambition with practicality

  • Thrives in fast‑paced, multi-deadline environments

  • Is organised, proactive, flexible, and confidently self‑directed

  • Communicates clearly and presents work with conviction

  • Pushes the work forward ; always iterating, always improving

  • Brings curiosity, culture, and craft to everything you create

What you'll be doing:

Lead Creative Thinking

  • Ideate, direct, and develop best‑in‑class solutions with independence and confidence

  • Translate briefs into conceptual platforms that elevate brands and drive growth

  • Champion creative excellence — raising standards and inspiring others

Craft Impactful Visual Communication

  • Create high‑fidelity mockups that bring ideas to life with clarity and imagination

  • Shape visual identities, brand worlds, and multi‑channel design systems

  • Build storytelling decks and videos that make clients feel the work

Collaborate Across Teams

  • Partner with Strategy, Marketing, BD, Product & Account teams to shape strong, insight‑driven solutions

  • Contribute to ideation sessions with ideas, references, cultural trends, and creative sparks

  • Engage with project stakeholders to deeply understand requirements and refine output

Own Your Craft & Workflow

  • Manage multiple projects with clarity on timelines and priorities

  • Ensure work is delivered with quality, intention, and attention to detail

  • Work with internal teams and external vendors to produce multi‑channel assets

Who we're looking for:

  • Creative & Technical Mastery

  • A standout portfolio demonstrating conceptual thinking and brand craftsmanship

  • Expert knowledge of Adobe Creative Cloud (Photoshop, Illustrator, InDesign)

  • Strong working knowledge of After Effects & Premiere

  • Deep understanding of typography, composition, and visual identity systems

  • Fluency in Figma, UX principles, and digital/interactive design

  • A strong grasp of brand strategy, consumer behaviour, and creative trends

Bonus Skills (Not Required, But Amazing to Have)

  • Illustration or motion design

  • Experience in gamification or game‑inspired design

  • Familiarity with AI tools and emerging creative technologies

  • Knowledge of CX, customer journeys, and shopper behaviour

Being a people-led business, we hire upon values and believe that our people are what make the beloved TLC culture so unique.

At TLC we aim to create a ‘world within the world’ that is free from prejudice, bias and inequity.

A world where diversity is valued and celebrated, and where we work hard to ensure all our wonderful people are given equal opportunity to succeed.

If you're excited by everything we've told you, then it's time to apply!

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