Brand Marketing Manager - Newport Brass

Brand Marketing Manager

At Delta Faucet, we are committed to transforming everyday experiences with water through innovative products and exceptional service. As a leader in the plumbing industry, we take pride in our dedication to quality, sustainability, and customer satisfaction. We believe that diverse perspectives strengthen our mission to create solutions that inspire and elevate the lives of all our customers. We welcome individuals from all backgrounds to join us on this journey toward inclusivity and excellence.

Your Role at Delta Faucet

We are seeking a highly motivated and strategic Brand Marketing Manager to support the development, execution, and management of our Newport Brass brand. Reporting directly to the Marketing Director, the Brand Marketing Manager will play a crucial role in driving brand growth, ensuring brand consistency, and enhancing our market presence.

Responsibilities :

• Lead the activation of integrated brand and marketing campaigns, driving brand preference and growth
• Monitor and report on key performance metrics to assess campaign effectiveness
• Own brand campaign brief and briefing process and oversee execution of the campaigns across all touchpoints
• Oversee development of brand content (product copy, storytelling, photography, video) aligned to brand positioning and guidelines.
• Lead go-to-market strategies for new collections and product launches. Liaison with the industrial design, product, and channel teams to build overall strategy to develop messaging and campaigns
• Collaborate cross-functionally with product, channel, sales, events, and other departments
• Work with external agencies on brand building campaign ideas, asset development and execution (PR, Media, Influencer, Events, Creative)
• Manage overarching timeline for campaign development and activation process across the organization
• Integral role in the development and strategy of brand building events and trade shows
• Manage campaign budget, making sure highest efficiency and effectiveness of spend
• Own consumer-focused campaign messaging internally and externally, including but not limited to the sales team, agency partners, and internal stakeholders to emphasize why they should be excited about the campaign, the business impact, and value provided
• Act as a brand steward for Newport Brass, ensuring brand consistency across all touch points and execution aligned with our luxury positioning.
• Leverage data and insights to drive continuous improvement to brand and campaigns.

Skills & Experiences :

Other Considerations :

Company : Delta Faucet Company

Full timeHiring Range : $86,500.00 - $135,850.00Actual compensation may vary based on various factors including experience, education, geographic location, and / or skills.