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Marketing Operations Manager
Marketing Operations ManagerPrivy • Boston, MA, US
Marketing Operations Manager

Marketing Operations Manager

Privy • Boston, MA, US
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We’re looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team. You’ll play a pivotal role in ensuring campaign execution is seamless, lead flow is clean and trackable, and our tech stack drives efficiency and insight.

This is a high-impact role for someone who thrives on cross-functional collaboration, building scalable systems, and digging into the data to find ways to drive pipeline and performance.

What you'll do

  • Own the marketing tech stack – manage, optimize, and integrate tools like HubSpot.
  • Lead database hygiene & lead flow management – ensure proper tracking, segmentation, and routing of all inbound and outbound leads.
  • Campaign support – partner with demand gen and lifecycle marketing to execute email campaigns, landing pages, and A / B tests.
  • Build reporting infrastructure – create dashboards to track funnel performance, campaign ROI, and attribution insights.
  • Enable better decisions – analyze funnel metrics to identify drop-offs, optimize lead scoring, and recommend process improvements.
  • Be the liaison to Sales Ops – ensure seamless handoff of MQLs and accurate pipeline tracking.
  • Drive operational excellence – implement best practices in tagging, UTM tracking, lead enrichment, and nurture logic.

Requirements

  • 3–5+ years in a marketing operations or revenue operations role, ideally in a fast-paced SaaS or ecommerce tech environment.
  • Strong hands-on experience with marketing automation (HubSpot required), CRM, and reporting tools (Looker, Tableau, or similar).
  • Comfort working with data sets and spreadsheets (SQL a plus but not required).
  • Process-driven mindset with a passion for optimization and scalability.
  • Strong communicator and collaborator—able to partner with GTM, product, and exec stakeholders.
  • Familiarity with multi-channel funnel tracking and attribution models.

    • Benefits

  • High autonomy with no career ceilings.
  • Challenging and interesting work.
  • Amazing colleagues.
  • Competitive salary and equity.
  • Work remotely.
  • Covered health, dental, and vision insurance.
  • Regular team events and off-sites.
  • Unlimited PTO and generous paid parental leave.
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