Lead Generation Specialist

A company is looking for a Lead Generation Specialist to support marketing and sales efforts through lead development and prospecting.

Key Responsibilities

Conduct preliminary research on prospects and follow up on assigned leads for qualification

Prospect for new clients through inbound and outbound activities and coordinate handoff meetings with relationship executives

Track activities in CRM and ensure client records are accurate and up to date

Required Qualifications

Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience

1+ years of experience in lead generation or sales development